It’s a shame, really. As our increasingly high-tech methods of paying bills and making big purchases have gotten easier and easier—thank you, Venmo, PayPal, Square, Apple Pay, and other fintech apps—not only are we watching the ugly, slow death of cash in real time, but we’re also seeing the most elegant, graceful, and satisfying way of spending money go the way of the Dodo: writing a check.
Over the last decade, a type of semi-ironic patriotism has crept into the zeitgeist—or at least your social media feed—and there’s no escaping it. It comes if the form of a certain loud and obnoxious white dude. You know, the guy at the Memorial Day barbecue who snatches the aux cord so he can blast Hulk Hogan’s theme song. He’s the Instagram bodybuilder with zero years of combat service but who has more military-themed tattoos than your grandfather.
When JP Auclair and Andreas Fransson disappeared in an avalanche in South America in 2014 — along with the trauma into which it threw family and friends — came the single biggest blow yet to a freeskiing community still reeling from years of high-profile losses: Sarah Burke, Shane McConkey, Doug Coombs and other notables had all gone down within a decade, and losing two luminaries at the same time seemed particularly cruel, albeit entirely fathomable given the circumstance.
Muck Rack makes it simple to find people, tweets, or articles that mention any name, keyword, company, hashtag etc. We've compiled this guide to help you make the most of your search.
Selecting a term
Start searching tweets, articles from media outlets, articles mentioned in tweets, journalists'
names, titles and bios with some suggested searches:
Companies or Topics (e.g. iPhone, Microsoft)
Phrases (e.g. "cloud computing") — use quotes to keep the terms together
Twitter handles (e.g. @username) — returns those who have mentioned or replied to
Names (e.g. "David Pogue")
Hashtags (e.g. #sxsw, #london2012)
Bio details (e.g. vegan, Olympics, father)
Muck Rack's Advanced Search allows for many boolean operators.
Find results that mention multiple specified terms, use AND or
+. For example, ensure each result contains both Elon Musk and Mark Zuckerberg by
searching Obama AND Romney or Obama + Romney.
Use the operators OR or , to broaden your search when you'd like either of
multiple terms to appear in results. (This is the default behavior of our search when no operators
are used.) For example, search for democrat OR republican to find results that refer to
Democrats and/or Republicans.
Use NOT or - to subtract results from your search. For
example, searching Disney will yield results about the Walt Disney Company as well as Walt Disney
World Resort. To exclude mentions of Disney World, search for Disney -World or Disney
When using one of these operators with a phrase, enclose it in quotation marks. For example, you can
find results about smartphones excluding Apple's iPhone 4S by searching smartphone -"iPhone
Exact case matching or punctuation
If you're searching for a brand name or keyword that relies on specific punctuation marks or capitalization, you can
find results that match your exact query by adding matchcase: before the keyword you're searching for, like matchcase:E*TRADE .
Use parentheses to separate multiple
boolean phrases. For example, to find journalists talking about having fun in Disney World or
Disneyland, search for ("disney world" OR disneyland) AND fun.
An asterisk can be used to search for any variation of a root word truncated by the asterisk. For example, searching for admin* will return results for administrator, administration, administer, administered, etc.
A near operator is an AND operator where you can control the distance between the words. You can vary the distance the near operation uses by adding a forward slash and number (between 0-99) such as strawberries NEAR/10 "whipped cream", which means the strawberries must exist within 10 words of "whipped cream".