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David Sawyer on Muck Rack

David Sawyer

Glasgow
As seen in: Medium, The Seattle Times, EY, Business 2 Community, The Tennessean, Knoxville News Sentinel, Social Media Examiner, Silverton Appeal, Statesman Journal, The Commercial Appeal and
UN Award-winning independent Glasgow PR consultant. I help businesses communicate –⁠ in the best and worst of times. CIPR Fellow. Author of RESET. 2:40:36 mara

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David Sawyer’s Biography

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I'm a digital PR consultant.

I have clients across the UK and Europe.

I started out in PR consultancy in 1997: when we posted press releases.

Before that I was a journalist.

I set up my own PR company in 2014. It's called Zude PR.

Prior to that I was head of office (Glasgow) at international public relations firm Weber Shandwick.

I blog a lot. Mainly on my site. But also the odd guest post (Ted Rubin's site, Coverage Book, PR Daily, Stephen Waddington's site, Prezly, PR Moment).

I firmly believ…

David Sawyer’s Journalist Portfolio

101 PR tools to power your digital communication in 2016

101 PR tools to power your digital communication in 2016

Senior digital communications director David Sawyer shines a light on his 101 go-to public relations tools fo…

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PR Moment | Using free tools to create a basic SEO keyword report - Blog: PR Moment

PR Moment | Using free tools to create a basic SEO keyword report - Blog: PR Moment

Key points: Understand the workflow for keyword planning using Ahrefs, Alexa Ranking, Google Analytics, Googl…

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Guest post: 54% of public relations agencies provide SEO services. What?

Guest post: 54% of public relations agencies provide SEO services. What?

David Sawyer responds to the Scottish launch of the PRCA's Digital Report 2015. Digital isn't a regional issu…

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How to Get On in New Communications: Be Nice ~ Guest post by @zudepr - Ted Rubin, Professional #K...

How to Get On in New Communications: Be Nice ~ Guest post by @zudepr - Ted Rubin, Professional #K...

You should read this article if: You're interested in hearing the exclusive thoughts of 36 of the world's lea…

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In My Opinion: David Sawyer: In PR, the world's a-changing

In My Opinion: David Sawyer: In PR, the world's a-changing

JUST now is an interesting time to launch a PR company. Times have changed in the world of public relations. …

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Articles

Unlimited.ai Achieves SOC 2 Type II Compliance, Reinforcing Security-First Foundation for AI-Native Private Markets Infrastructure

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By David Sawyer
| Small Businesses in the News
HOUSTON, TX, May 19, 2026 (GLOBE NEWSWIRE) -- HOUSTON, TX - May 19, 2026 - - Unlimited.ai, the pioneering AI-native investment intelligence platform specifically engineered for family offices and private market investors, today announced the successful completion of its SOC 2 Type II compliance audit.
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Unlimited.ai Surpasses $700 Million in AUR Within First Quarter; Sets New Standard for AI-Native Wealth Management

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By David Sawyer
| rhodeislandbusinessdaily.com
HOUSTON, TX, May 05, 2026 (GLOBE NEWSWIRE) -- HOUSTON, TX - May 05, 2026 - - Unlimited.ai, the premier AI-native investment management platform purpose-built for private markets investors, today announced it has surpassed $700 million in assets under reporting (AUR) within its first quarter in the market. This rapid growth underscores a significant shift in the industry as family offices move away from fragmented legacy systems in favor of full end-to-end, ai-native intelligence platforms.
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Potential impacts of the 2024 US election on state tax policy

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By Scott Roberti, Jess Morgan, David Sawyer
| EY
US election 2024 Access the latest updates on the evolving legislative and regulatory implications. Eleven gubernatorial races will be decided, with at least eight states poised to welcome a new governor due to term limits or an incumbent’s decision not to seek re-election. Legislative elections will be held in 44 out of 50 states, deciding approximately 5,800 legislators (79%) in 85 of the nation’s 99 state legislative chambers.
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Interview

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What was your first job as a journalist?

Reporter at the Rutherglen Reformer in Glasgow.

Have you ever used a typewriter?

Yes.

How is social media changing news?

Facebook is taking over and publishers better get used to it.

Awards

11 worldwide PR awards including United Nations Grand, PR Week, PRCA, IPRA, Sabre, CIPR PRides

2011 - Public Relations
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