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David Adeleke on Muck Rack

David Adeleke

Abuja, Africa, Emea, Nigeria
As seen in: LinkedIn, Medium, Business Insider, Al Jazeera English, Substack, The Guardian (Nigeria), On Substack, Pulse Nigeria, The Nation (Nigeria), Modern Ghana and
Covers:  Media, business, tech, and the creative economy in Africa.
Saved. Building @Communique_HQ. Obsessing over excellence.
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David Adeleke’s Journalist Portfolio

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Jumia wants to be the "Amazon of Africa." But it can't find the customers

Jumia wants to be the "Amazon of Africa." But it can't find the customers

For a subset of Nigerians, shopping on Jumia offers convenience more than anything else. In populous cities l…

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Analysis: The 'satchetisation' of Africa's largest economy

Analysis: The 'satchetisation' of Africa's largest economy

In February 2019, Eat'n'Go, the Nigerian franchisee of popular pizza maker Domino's, introduced a miniature v…

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Stories, Culture, And Talent Are Nigeria's Biggest Assets

Stories, Culture, And Talent Are Nigeria's Biggest Assets

Exploring the commercial value of Nollywood, Afrobeats, and Nigeria's technology ecosystem to the world. We o…

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Communiqué 16: How to think about Africa's creator economy

Communiqué 16: How to think about Africa's creator economy

The creator economy is worth over $100 billion and growing fast. But Africa seems to be an afterthought in th…

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Communiqué 15: How Zikoko taps into youth culture to build a media business

Communiqué 15: How Zikoko taps into youth culture to build a media business

The story of Zikoko’s evolution into one of Nigeria’s most important cultural publications.

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The future of technology rests on the likes of 11-year-old Nigerian programmer, Joshua Agboola

The future of technology rests on the likes of 11-year-old Nigerian programmer, Joshua Agboola

What do you ask an 11-year-old tech prodigy? What kinds of things do you talk about? He probably knows more a…

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Communiqué 33: The product-thinking journalist

Communiqué 33: The product-thinking journalist

The new realities of the news business and content ecosystem require more journalists to apply product thinki…

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What makes South Africa attractive to streaming giants?

What makes South Africa attractive to streaming giants?

Netflix, Amazon, Spotify, and Disney+ all chose South Africa to launch in Africa. Why?

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Communiqué 30: Journalism in the creator economy

Communiqué 30: Journalism in the creator economy

Realising that journalists are creators changes how we think about the news business.

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