Also see: Trump Has Broad Power to Block Climate Change ReportOn Monday, Aug. 7, before North Korea, and before Charlottesville, you might recall that The New York Times published an article entitled "Scientists Fear Trump Will Dismiss Blunt Climate Report" that kicked up a storm of press coverage. The draft report on the state of science relating to climate change and its physical impacts is part of the National Climate Assessment (NCA), which is congressionally mandated every four years.
Climate scientist Katharine Hayhoe reflects on last week's rare 15 minutes of fame for a new 600+ page government report on the state of climate science and it's impact on you and me right now. On Monday last week, before North Korea, and before Charlottesville, you might recall that The New York Times published an article entitled “Scientists Fear Trump Will Dismiss Blunt Climate Report” that kicked up a storm of press coverage.
Theresa Riley takes a look at the pitfalls to avoid when it comes to social media. Love it or hate it, there’s no escaping it: we live in a world where social media exists all around us and it’s very much here to stay. From Facebook fanatics to super Snapchatters, with a dash of Twitter and Instagram thrown in for good measure, if you haven’t already embraced social media as part of your business marketing, you’d better get to it!
Here’s an idea. Let’s all log off our phones next week and focus on improving our communities. Drop off some food at a food bank. But a Xmas present for a poor child. Volunteer a few hours for a local issue you support.
Muck Rack makes it simple to find people, tweets, or articles that mention any name, keyword, company, hashtag etc. We've compiled this guide to help you make the most of your search.
Selecting a term
Start searching tweets, articles from media outlets, articles mentioned in tweets, journalists'
names, titles and bios with some suggested searches:
Companies or Topics (e.g. iPhone, Microsoft)
Phrases (e.g. "cloud computing") — use quotes to keep the terms together
Twitter handles (e.g. @username) — returns those who have mentioned or replied to
Names (e.g. "David Pogue")
Hashtags (e.g. #sxsw, #london2012)
Bio details (e.g. vegan, Olympics, father)
Muck Rack's Advanced Search allows for many boolean operators.
Find results that mention multiple specified terms, use AND or
+. For example, ensure each result contains both Elon Musk and Mark Zuckerberg by
searching Musk AND Zuckerberg or Musk + Zuckerberg.
Use the operators OR or , to broaden your search when you'd like either of
multiple terms to appear in results. (This is the default behavior of our search when no operators
are used). For example, results will contain either cake or cookie by searching cake OR cookie or cake,cookie
Use NOT or - to subtract results from your search. For
example, searching Disney will yield results about the Walt Disney Company as well as Walt Disney
World Resort. To exclude mentions of Disney World, search for Disney -World or Disney
When using one of these operators with a phrase, enclose it in quotation marks. For example, you can
find results about smartphones excluding Apple's iPhone 4S by searching smartphone -"iPhone
Exact case matching or punctuation
If you're searching for a brand name or keyword that relies on specific punctuation marks or capitalization, you can
find results that match your exact query by adding matchcase: before the keyword you're searching for, like matchcase:E*TRADE .
Use parentheses to separate multiple
boolean phrases. For example, to find journalists talking about having fun in Disney World or
Disneyland, search for ("disney world" OR disneyland) AND fun.
An asterisk can be used to search for any variation of a root word truncated by the asterisk. For example, searching for admin* will return results for administrator, administration, administer, administered, etc.
A near operator is an AND operator where you can control the distance between the words. You can vary the distance the near operation uses by adding a forward slash and number (between 0-99) such as strawberries NEAR/10 "whipped cream", which means the strawberries must exist within 10 words of "whipped cream".