DL Byron

Sony has officially announced the Alpha 7R VI. The sixth generation of its high‑resolution R‑series—and it’s a major leap even by Sony’s already aggressive standards. Teased earlier in the week, the headline spec is impossible to miss: an approximately 66.8‑megapixel fully‑stacked Exmor RS sensor, the highest resolution ever in the Alpha lineup.

When Super Bowl LX kicks off in San Francisco with my Seattle hometown team playing, the NFL’s biggest stage (er, field?) will be captured from all angles by Sony. As an official technology partner of the league, Sony is rolling into game day with a deep bench of audio, imaging, and sports‑tracking systems—marking its most expansive Super Bowl presence to date. Ahead of the game, Sony sent out details of their presence and behind-the-scenes photos.

Sony Mirrorless Pro: A Year in Review This year at SonyMirrorlessPro.com was defined by steady refinement rather than hype. The Sony mirrorless ecosystem continues to mature, and that maturity showed up in the kinds of questions readers asked, the gear that mattered most, and the way photographers are actually using their cameras in the real world.