Imagine a city street filled with two-seater electric vehicles (EVs) zipping around. A Swedish startup claims these smaller, lighter EVs could help cut congestion and toxic levels of air pollution. Uniti, which crowdfunded €1.2m (£1m) to develop the prototype of its EV, has already managed to capture the attention of Siemens.
The battle for reality is on — but who will win? Poor old reality. For tens of thousands of years humanity was pretty happy with its performance. We liked the sun, the moon and the stars, the smell of freshly cut grass and the taste of our favourite food. We touched things — real things — and it felt good. Sure, there were things we weren’t so keen on: pain, suffering, hunger, Crocs. But generally reality wasn’t bad. It did the job. Well not anymore.
If you autocomplete your work you’ll never improveI’ve always imagined that I have a natural talent for drawing, despite the fact that whenever I actually try and draw something I end up producing an ‘artwork’ that looks like the wall-scrawling of a over-enthusiastic toddler. And not the kind you can fob off as ‘naïve’. The kind you hurriedly crumple into a ball and throw in the bin before anyone else sees it, as if your brain just pooped itself all over the sheet.
Muck Rack makes it simple to find people, tweets, or articles that mention any name, keyword, company, hashtag etc. We've compiled this guide to help you make the most of your search.
Selecting a term
Start searching tweets, articles from media outlets, articles mentioned in tweets, journalists'
names, titles and bios with some suggested searches:
Companies or Topics (e.g. iPhone, Microsoft)
Phrases (e.g. "cloud computing") — use quotes to keep the terms together
Twitter handles (e.g. @username) — returns those who have mentioned or replied to
Names (e.g. "David Pogue")
Hashtags (e.g. #sxsw, #london2012)
Bio details (e.g. vegan, Olympics, father)
Muck Rack's Advanced Search allows for many boolean operators.
Find results that mention multiple specified terms, use AND or
+. For example, ensure each result contains both Elon Musk and Mark Zuckerberg by
searching Obama AND Romney or Obama + Romney.
Use the operators OR or , to broaden your search when you'd like either of
multiple terms to appear in results. (This is the default behavior of our search when no operators
are used.) For example, search for democrat OR republican to find results that refer to
Democrats and/or Republicans.
Use NOT or - to subtract results from your search. For
example, searching Disney will yield results about the Walt Disney Company as well as Walt Disney
World Resort. To exclude mentions of Disney World, search for Disney -World or Disney
When using one of these operators with a phrase, enclose it in quotation marks. For example, you can
find results about smartphones excluding Apple's iPhone 4S by searching smartphone -"iPhone
Exact case matching or punctuation
If you're searching for a brand name or keyword that relies on specific punctuation marks or capitalization, you can
find results that match your exact query by adding matchcase: before the keyword you're searching for, like matchcase:E*TRADE .
Use parentheses to separate multiple
boolean phrases. For example, to find journalists talking about having fun in Disney World or
Disneyland, search for ("disney world" OR disneyland) AND fun.
An asterisk can be used to search for any variation of a root word truncated by the asterisk. For example, searching for admin* will return results for administrator, administration, administer, administered, etc.
A near operator is an AND operator where you can control the distance between the words. You can vary the distance the near operation uses by adding a forward slash and number (between 0-99) such as strawberries NEAR/10 "whipped cream", which means the strawberries must exist within 10 words of "whipped cream".