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Articles by Eldon Bothma
More than 50% of retailers hit by ransomware pay the ransom
2 days7 days30 daysBy Industry Show more Advertise your job vacancies Sophos, the innovative security solution for defeating cyberattacks, has released its fifth annual Sophos State of Ransomware in Retail report, a vendor-agnostic survey of IT and cybersecurity leaders across 16 countries. This year’s report reveals that nearly half (46%) of retail ransomware incidents were traced to an unknown security gap, underscoring ongoing visibility challenges across the retail attack surface.
How to prepare your e-commerce business for peak retail season
2 days7 days30 daysBy Industry Show more Advertise your job vacancies As South African retailers prepare for the most lucrative period of the year, key insights show that businesses focusing solely on Black Friday and Christmas are missing out on significant revenue opportunities.
The ultimate Black Friday 2025 survival guide for South African e-commerce retailers October 2025
More... 2 days7 days30 daysBy Industry Show more Advertise your job vacancies Black Friday 2025 (28 November) represents massive opportunity – SA consumers spent over R30bn across just three banks in 2024, with online transactions up 14% YoY. However, planning for just one day means missing 80% of the opportunity. The Digital Media Collective (TDMC) shares insights and its learnings from helping South African e-commerce brands navigate peak trading periods over the past several years.
The ultimate Black Friday 2025 survival guide for South African e-commerce retailers October 2025
More... 2 days7 days30 daysBy Industry Show more Advertise your job vacancies Black Friday 2025 (28 November) represents massive opportunity – SA consumers spent over R30bn across just three banks in 2024, with online transactions up 14% YoY. However, planning for just one day means missing 80% of the opportunity. The Digital Media Collective (TDMC) shares insights and its learnings from helping South African e-commerce brands navigate peak trading periods over the past several years.
A pivotal moment for South Africa's tech future - Bullion PR & Communication
South Africa is emerging as a vibrant hub of innovation, with a dynamic tech ecosystem and a growing community of skilled professionals driving progress across industries. Yet, as the digital landscape expands, so too does the need to strengthen our cybersecurity infrastructure and retain the talent that powers it. As South Africa gears up for Cyber Security Awareness Month (celebrated globally in October), our position as an emerging digital economy is scruitinised.
How and why WhatsApp is SA's biggest CX opportunity Original
2 days7 days30 daysBy Industry Show more Advertise your job vacancies Mobile-first channels like WhatsApp will be the biggest CX opportunity — enabling businesses to scale by blending automation with human support. Source: © 123rf 123rf Customer expectations are rising fast. They expect real-time answers on the channels they already use every day.
How Poor CRM Implementation Is Sabotaging South African Businesses
CRM investments are increasing, but so is buyer’s remorse which means companies aren’t benefitting from their investments, says Eldon Bothma, Sales Executive, and Hayley Blane, Dynamics 365 CE Product Owner and Solution Architect, at Braintree. Customer relationship management (CRM) is a crowded market.
Is your CRM growing your business or just helping you survive the chaos?
Technology decisions are increasingly being measured by outcomes, not functionality. Decision-makers want to know more about how technology enables concrete business results such as customer retention, innovation or revenue growth, says Gartner. In its AI study, McKinsey found that executives are tracking revenue changes, cost changes and productivity improvements over technical deployment metrics.
Value, savings and longevity: Could AI finally turn CRM data into gold?
It’s everywhere. Workflows, data entry, personalisation, forecasts, lead generation, analytics, and customer journeys. It has the ability, says Infosys, to automate and orchestrate tasks while delivering ‘timely moments of truth’. The AI Business Value Radar report found that sales (24%), marketing (26%) and CRM (24%) systems are currently high priorities for companies who want to invest in AI at scale, coming in not far below IT (38%) and security (30%).
How to level up your networking game
2 days7 days30 daysBy Industry Show more Advertise your job vacancies In an increasingly connected world, the power of networking has never been more vital - not just for personal growth, but for business longevity. Sean Devlin, business development director of brand and communication agency Penquin, says networking isn’t just a “nice-to-have” - it’s a business essential. “Building a network is about so much more than swapping business cards or connecting on LinkedIn,” says Devlin.
South African agency DoubleShift brings bold ideas to the UK at MAD//Fest London 2025
2 days7 days30 daysBy Industry Show more Advertise your job vacancies South African independent agency, DoubleShift, packed their passports, ideas and sunscreen for a game-changing opportunity: a front row seat at the UK’s biggest advertising festival, MAD//Fest London, held from 1 to 3 July 2025.
Durban to host global aviation workforce summit in August
2 days7 days30 daysBy Industry Show more Advertise your job vacancies Aviation leaders from around the world will gather in Durban from 12–14 August 2025 for the 3rd Next Generation of Aviation Professionals (NGAP) Global Summit, jointly hosted by the International Civil Aviation Organization (ICAO) and the South African Civil Aviation Authority (SACAA).
AstraZeneca enters rare disease care in South Africa Original
2 days7 days30 daysBy Industry Show more Advertise your job vacancies AstraZeneca announced its foray into rare disease care at a launch event held at the Nelson Mandela Children’s Hospital in Johannesburg. Its rare disease portfolio will bring treatments for complex conditions such as neurofibromatosis type 1 (NF1), paroxysmal nocturnal hemoglobinuria (PNH), atypical haemolytic uraemic syndrome (aHUS), and myasthenia gravis.
Regenerative farming takes root in SA as demand for sustainable exports grows Original
2 days7 days30 daysBy Industry Show more Advertise your job vacancies As global buyers tighten sustainability standards, South African farmers are starting to adopt regenerative farming practices at a growing pace — particularly those focused on export crops. Regenerative farming works with natural processes to restore soil health, reduce chemical use, and increase resilience to climate shocks.
National house-price inflation hits highest growth since 2007
2 days7 days30 daysBy Industry Show more Advertise your job vacancies While the Western Cape continues to lead the way in national house-price inflation recovery, the comeback is broad-based, with growth in house prices accelerating across all three major regional markets. Source: Supplied. Andrew Golding, chief executive of the Pam Golding Property group. This is according to Andrew Golding, chief executive of the Pam Golding Property group.
3,500 jobs at risk at ArcelorMittal SA's steel operations
2 days7 days30 daysBy Industry Show more Advertise your job vacancies ArcelorMittal South Africa said it is still on track to close its loss-making long steel operations in September, as talks with the government have not provided a solution. The steelmaker also posted a half-year headline loss of R1.014bn, slightly narrower than a R1.1bn rand loss reported previously, on persistently low sales volumes and low prices.
Jonathan Roxmouth: My Favourite Broadway final weekend Original
2 days7 days30 daysBy Industry Show more Advertise your job vacancies ‘My Favourite Broadway’ opened to critical acclaim, full houses and standing ovations. Avoid disappointment – book now! ‘My Favourite Broadway’ opened to critical acclaim, full houses and standing ovations. Avoid disappointment – book now! From golden age classics to modern showstoppers, one thing is clear: It’s a celebration of Broadway that South African audiences will remember for many years to come.
Turning reviews into revenue with location intelligence Original
2 days7 days30 daysBy Industry Show more Advertise your job vacancies In a bold move to address falling digital engagement and branch visibility, one of South Africa’s leading financial institutions has partnered with Location Bank, a MarTech pioneer, to turn a reputational challenge into a digital triumph. The result? A measurable boost in brand credibility, customer engagement, and revenue return. Despite strong national brand awareness, the bank struggled at the local level.
CRM secuirty by design, not default
The value of the data locked within CRM makes it a delicious attack surface that, when combined with growing regulatory requirements, puts companies in an increasingly difficult position. Source: © 123rf 123rf Braintree's Eldon Bothma and Hayley Blane talk security within CRM and the value of by-design methodology Security concerns are changing the way companies approach their customer relationship management (CRM) platforms.
Is your CRM growing your business or just helping you survive the chaos?
Technology decisions are increasingly being measured by outcomes, not functionality. Decision-makers want to know more about how technology enables concrete business results such as customer retention, innovation or revenue growth, says Gartner. In its AI study, McKinsey found that executives are tracking revenue changes, cost changes and productivity improvements over technical deployment metrics.
Trapped by tech? Avoid the CRM that costs more than money
For many South African companies, the promise of digital transformation comes with an unwelcome problem: getting sucked into a quicksand ecosystem that never lets you escape. Stuck in contracts. Stuck in complexity. Stuck with software that isn’t doing as it promised.
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