When Helen Macdonald published her memoir H is for Hawk in 2015, she thought it was going to be a giant failure. “I thought it was a very peculiar book; I was worried that everyone would hate it,” the English writer and decades-long falconer says, laughing. Instead, it became an international bestseller.
A new study shows that better global land stewardship—conserving and restoring wild habitats and practicing more sustainable farming—could get us more than one-third of the way to the Paris climate mitigation targets. Nature may not be the most sexy tool in the shed, but it has tremendous power to move the climate change needle. In principle, the authors say, natural climate solutions could remove 23.8 billion tons of carbon dioxide equivalent from the atmosphere each year.
Every year, between 160,000 and 320,000 seabirds are unintentionally killed by commercial fisheries. While scavenging for discards that fishermen toss back into the sea, birds collide with fishing cables, become ensnared on hooked longlines, or get tangled in trawl nets. Fishing is the primary threat to the survival of albatross in particular, especially in the Southern Ocean where the majority of these species roam.
Muck Rack makes it simple to find people, tweets, or articles that mention any name, keyword, company, hashtag etc. We've compiled this guide to help you make the most of your search.
Selecting a term
Start searching tweets, articles from media outlets, articles mentioned in tweets, journalists'
names, titles and bios with some suggested searches:
Companies or Topics (e.g. iPhone, Microsoft)
Phrases (e.g. "cloud computing") — use quotes to keep the terms together
Twitter handles (e.g. @username) — returns those who have mentioned or replied to
Names (e.g. "David Pogue")
Hashtags (e.g. #sxsw, #london2012)
Bio details (e.g. vegan, Olympics, father)
Muck Rack's Advanced Search allows for many boolean operators.
Find results that mention multiple specified terms, use AND or
+. For example, ensure each result contains both Elon Musk and Mark Zuckerberg by
searching Musk AND Zuckerberg or Musk + Zuckerberg.
Use the operators OR or , to broaden your search when you'd like either of
multiple terms to appear in results. (This is the default behavior of our search when no operators
are used). For example, results will contain either cake or cookie by searching cake OR cookie or cake,cookie
Use NOT or - to subtract results from your search. For
example, searching Disney will yield results about the Walt Disney Company as well as Walt Disney
World Resort. To exclude mentions of Disney World, search for Disney -World or Disney
When using one of these operators with a phrase, enclose it in quotation marks. For example, you can
find results about smartphones excluding Apple's iPhone 4S by searching smartphone -"iPhone
Exact case matching or punctuation
If you're searching for a brand name or keyword that relies on specific punctuation marks or capitalization, you can
find results that match your exact query by adding matchcase: before the keyword you're searching for, like matchcase:E*TRADE .
Use parentheses to separate multiple
boolean phrases. For example, to find journalists talking about having fun in Disney World or
Disneyland, search for ("disney world" OR disneyland) AND fun.
An asterisk can be used to search for any variation of a root word truncated by the asterisk. For example, searching for admin* will return results for administrator, administration, administer, administered, etc.
A near operator is an AND operator where you can control the distance between the words. You can vary the distance the near operation uses by adding a forward slash and number (between 0-99) such as strawberries NEAR/10 "whipped cream", which means the strawberries must exist within 10 words of "whipped cream".