This week in Los Angels, word came from KR8OS that the group is rolling along with the development of their Ethereum blockchain powered ad attribution platform expected to fully launch next year. The goal? To provide unparalleled transparency in digital advertising, particularly for attributions of app installs, direct response, affiliate deals, signups, and other conversion events. And the timing couldn’t be more opportune.
After the very controversial 2016 presidential election, many were left scared and frightened, fearing their political representatives would not represent them. I know I was one of those people. All throughout this past year, the emphasis on voting in the local government elections has increased dramatically. The real question though was, were people going to listen to this plea for voting in local elections? Or would we just ignore them like we used to before Trump’s presidency?
On Wednesday, Figliulo & Partners (F&P), the so-called “Brand Agency for the Information Age,” today announced its acquisition of Hungry. Founded in 2014 by Brady Donnelly and headquartered in New York, Hungry is a full-service digital and technology agency. From the official release:Hungry’s overall goal was and continues to be to create best-in-class digital products and experiences with purpose and widespread potential.
Muck Rack makes it simple to find people, tweets, or articles that mention any name, keyword, company, hashtag etc. We've compiled this guide to help you make the most of your search.
Selecting a term
Start searching tweets, articles from media outlets, articles mentioned in tweets, journalists'
names, titles and bios with some suggested searches:
Companies or Topics (e.g. iPhone, Microsoft)
Phrases (e.g. "cloud computing") — use quotes to keep the terms together
Twitter handles (e.g. @username) — returns those who have mentioned or replied to
Names (e.g. "David Pogue")
Hashtags (e.g. #sxsw, #london2012)
Bio details (e.g. vegan, Olympics, father)
Muck Rack's Advanced Search allows for many boolean operators.
Find results that mention multiple specified terms, use AND or
+. For example, ensure each result contains both Elon Musk and Mark Zuckerberg by
searching Musk AND Zuckerberg or Musk + Zuckerberg.
Use the operators OR or , to broaden your search when you'd like either of
multiple terms to appear in results. (This is the default behavior of our search when no operators
are used). For example, results will contain either cake or cookie by searching cake OR cookie or cake,cookie
Use NOT or - to subtract results from your search. For
example, searching Disney will yield results about the Walt Disney Company as well as Walt Disney
World Resort. To exclude mentions of Disney World, search for Disney -World or Disney
When using one of these operators with a phrase, enclose it in quotation marks. For example, you can
find results about smartphones excluding Apple's iPhone 4S by searching smartphone -"iPhone
Exact case matching or punctuation
If you're searching for a brand name or keyword that relies on specific punctuation marks or capitalization, you can
find results that match your exact query by adding matchcase: before the keyword you're searching for, like matchcase:E*TRADE .
Use parentheses to separate multiple
boolean phrases. For example, to find journalists talking about having fun in Disney World or
Disneyland, search for ("disney world" OR disneyland) AND fun.
An asterisk can be used to search for any variation of a root word truncated by the asterisk. For example, searching for admin* will return results for administrator, administration, administer, administered, etc.
A near operator is an AND operator where you can control the distance between the words. You can vary the distance the near operation uses by adding a forward slash and number (between 0-99) such as strawberries NEAR/10 "whipped cream", which means the strawberries must exist within 10 words of "whipped cream".