By signing up you agree to receive email about events, articles, offers, and the Walrus Foundation’s impact in your community. You can unsubscribe at any time. I’m worried about finding Santa’s house. It’s dark, and snowing, and I don’t know the neighbourhood. But when I turn onto his street, my worries drift away: One house on the street has strings of multi-coloured Christmas lights blazing on every tree in the yard. It’s mid-October. Wayne Henderson meets me at his front door.
By now you’ve seen the video: an emaciated polar bear staggers along an ice-free Arctic shore, skin and fur hanging loose from its bones. At the bottom of the screen, as the bear struggles to keep its hind legs from collapsing, the words “This is what climate change looks like” appear. The footage was shot by National Geographic photographer Paul Nicklen in July, as part of his work with a group called SeaLegacy.
The lights in the Seward High School gymnasium were dimmed so that the dozens of people scattered across the bleachers and the shining hardwood floor could clearly see the images being projected on a large screen. There was a short video clip of a man clinging to a steep wall of earth and tree roots—until a loose rock the size of a bowling ball tumbled down and knocked him loose. There was a still photograph of a woman in mid-freefall, limbs splayed, the rocky cliff face a gray blur behind her.
Muck Rack makes it simple to find people, tweets, or articles that mention any name, keyword, company, hashtag etc. We've compiled this guide to help you make the most of your search.
Selecting a term
Start searching tweets, articles from media outlets, articles mentioned in tweets, journalists'
names, titles and bios with some suggested searches:
Companies or Topics (e.g. iPhone, Microsoft)
Phrases (e.g. "cloud computing") — use quotes to keep the terms together
Twitter handles (e.g. @username) — returns those who have mentioned or replied to
Names (e.g. "David Pogue")
Hashtags (e.g. #sxsw, #london2012)
Bio details (e.g. vegan, Olympics, father)
Muck Rack's Advanced Search allows for many boolean operators.
Find results that mention multiple specified terms, use AND or
+. For example, ensure each result contains both Elon Musk and Mark Zuckerberg by
searching Musk AND Zuckerberg or Musk + Zuckerberg.
Use the operators OR or , to broaden your search when you'd like either of
multiple terms to appear in results. (This is the default behavior of our search when no operators
are used). For example, results will contain either cake or cookie by searching cake OR cookie or cake,cookie
Use NOT or - to subtract results from your search. For
example, searching Disney will yield results about the Walt Disney Company as well as Walt Disney
World Resort. To exclude mentions of Disney World, search for Disney -World or Disney
When using one of these operators with a phrase, enclose it in quotation marks. For example, you can
find results about smartphones excluding Apple's iPhone 4S by searching smartphone -"iPhone
Exact case matching or punctuation
If you're searching for a brand name or keyword that relies on specific punctuation marks or capitalization, you can
find results that match your exact query by adding matchcase: before the keyword you're searching for, like matchcase:E*TRADE .
Use parentheses to separate multiple
boolean phrases. For example, to find journalists talking about having fun in Disney World or
Disneyland, search for ("disney world" OR disneyland) AND fun.
An asterisk can be used to search for any variation of a root word truncated by the asterisk. For example, searching for admin* will return results for administrator, administration, administer, administered, etc.
A near operator is an AND operator where you can control the distance between the words. You can vary the distance the near operation uses by adding a forward slash and number (between 0-99) such as strawberries NEAR/10 "whipped cream", which means the strawberries must exist within 10 words of "whipped cream".