We've hit that time of year when resolutions start to wobble. So we've got a stack of cool new art books to keep you ticking over creatively. One title looks at the big ideas every artist needs to know. Another focuses on how to draw with the humble coloured pencil. And we also have a book that introduces the 'painting party'. We're also getting stuck into watercolour techniques this month.
A recent Frubes animated commercial shows two characters, animated yogurts, fishing on a frozen ocean. One tries to freeze the other by sawing a hole in the ice, only to end up falling in the water and freezing himself. Aardman Animations created the Try Me Frozen campaign to promote freezing the children’s yogurt to make ice lollies. It’s a self-contained story, complete with a twist, a joke and a punchline, told front to back in under 20 seconds. It’s charming. It’s funny. It’s silly.
A great logo, now more than ever, must cut through an awful lot of noise. The art lies in working out exactly how you do that. As with branding trends and typography trends, knowing which logo trends are proving popular with audiences right now is a useful tool – whether you want to capitalise on a trend, give one your own take or do something completely different. Here we're taking a look back at the trends that shaped logo design in 2017 to forecast the biggest trends of 2018.
Muck Rack makes it simple to find people, tweets, or articles that mention any name, keyword, company, hashtag etc. We've compiled this guide to help you make the most of your search.
Selecting a term
Start searching tweets, articles from media outlets, articles mentioned in tweets, journalists'
names, titles and bios with some suggested searches:
Companies or Topics (e.g. iPhone, Microsoft)
Phrases (e.g. "cloud computing") — use quotes to keep the terms together
Twitter handles (e.g. @username) — returns those who have mentioned or replied to
Names (e.g. "David Pogue")
Hashtags (e.g. #sxsw, #london2012)
Bio details (e.g. vegan, Olympics, father)
Muck Rack's Advanced Search allows for many boolean operators.
Find results that mention multiple specified terms, use AND or
+. For example, ensure each result contains both Elon Musk and Mark Zuckerberg by
searching Musk AND Zuckerberg or Musk + Zuckerberg.
Use the operators OR or , to broaden your search when you'd like either of
multiple terms to appear in results. (This is the default behavior of our search when no operators
are used). For example, results will contain either cake or cookie by searching cake OR cookie or cake,cookie
Use NOT or - to subtract results from your search. For
example, searching Disney will yield results about the Walt Disney Company as well as Walt Disney
World Resort. To exclude mentions of Disney World, search for Disney -World or Disney
When using one of these operators with a phrase, enclose it in quotation marks. For example, you can
find results about smartphones excluding Apple's iPhone 4S by searching smartphone -"iPhone
Exact case matching or punctuation
If you're searching for a brand name or keyword that relies on specific punctuation marks or capitalization, you can
find results that match your exact query by adding matchcase: before the keyword you're searching for, like matchcase:E*TRADE .
Use parentheses to separate multiple
boolean phrases. For example, to find journalists talking about having fun in Disney World or
Disneyland, search for ("disney world" OR disneyland) AND fun.
An asterisk can be used to search for any variation of a root word truncated by the asterisk. For example, searching for admin* will return results for administrator, administration, administer, administered, etc.
A near operator is an AND operator where you can control the distance between the words. You can vary the distance the near operation uses by adding a forward slash and number (between 0-99) such as strawberries NEAR/10 "whipped cream", which means the strawberries must exist within 10 words of "whipped cream".