Gaurav Dewan

As we all know, the Asia-Pacific (APAC) region has been at the forefront of digital transformation over the past decade. Cloud adoption, mobile-first economies, and platform-led business models have enabled enterprises to scale rapidly and innovate continuously. Hyperscalers such as AWS have played a foundational role in this journey, providing scalable infrastructure, accelerating application modernization, and democratizing access to advanced technologies.

As we all know, enterprise IT architecture has been on a long journey, from centralized data centers to hybrid and multicloud environments, and from monolithic applications to highly distributed digital services. What has changed in recent years is not just the pace of this evolution, but its underlying drivers.

In 2023, the restaurant and food sector saw big competition among its key players – each fighting to sell their wares to the Indian consumers, who lapped up the dishes with glee. Brands came out with innovative marketing strategies and discounts to woo the consumer. Swiggy, Zomato, and McDonald's attracted people from all over India and each of them sold their best wares in recording-breaking numbers.