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Grant Feller

As seen in: LinkedIn, Forbes, Medium, Daily Mail, Love Lives, The Guardian, The Independent (UK), The Telegraph, Memory Studies, Substack and
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Articles

Creativity is growth: Cannes Lions 2026

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By Grant Feller, Leanne Tomasevic, Liam Kay- McClean
| RESEARCH LIVE Verified
There’s an eye-catching poster of a disc-shaped UFO on the wall of Mulder and Scully’s dingy basement office in the X Files. It’s where David Duchovny and Gillian Anderson analyse bizarre cases of the unexplained and the capitalised words underneath that image have become as iconic as the TV show: “I want to believe.” That’s the feeling I have returning from my first Cannes Lions Festival of Creativity.
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Keen as Mustard launches insight teams comms offer

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By Grant Feller, Lucy J. Davison, Liam Kay- McClean
| RESEARCH LIVE Verified
The ‘Spotlight’ service is aimed at helping teams to create impactful communications from their data and combines marketing techniques with strategic storytelling. The service offers five formats depending on client needs: animated presentations, infographics, white papers, slide decks and talking-head videos. The company said it has designed the approach for speed, efficiency and tight budgets.
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Tell it like it is: Why storytelling matters in the AI age

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By Grant Feller, Leanne Tomasevic, Liam Kay- McClean
| RESEARCH LIVE Verified
When I lost my job as a high-profile journalist, I mistakenly asked the same question most people do when looking for a new role: ‘What can I do that people want?’ I soon landed on a better, more entrepreneurial question: ‘What can I do that people don’t yet realise they need.’ I found the answer by embedding myself within the insights industry – creating storytelling newsrooms for organisations so they can translate data into journalistic stories, to make better and faster decisions.
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