“Staying in shape is definitely something I think about, but I don’t let it get in the way. I’m active, but I’m not just going to wake up and go to the gym and not eat pizza,” Kaia Gerber told us a few months ago during an interview. “If there’s pizza or if there’s ice cream, I’m going to eat it. If you’re not going to eat it when you’re 15, when are you going to eat it?
Parisian native and Estée Lauder Global Beauty Director Violette oozes that effortless It-girl thing from every pore. She began painting and studying art at the age of 3 and later fell in love with makeup's artistic element—seeing every woman as a muse. "Even when I put creative makeup on a woman, it has to be because she's a source of inspiration. She never disappears behind it; she's celebrated," Violette explains.
It's not every day we feel genuine excitement when we unwrap a new product. As jaded as it sounds, we see a ton of launches come across our desk. That being said, myself and the other Byrdie editors couldn't help but squeal (yes, it was a completely unironic expression of emotion) when we opened a package filled with Becca's new Lush Lip Colour Balms ($22). If the brand's highlighters have taught us anything, it's to trust its products.
Muck Rack makes it simple to find people, tweets, or articles that mention any name, keyword, company, hashtag etc. We've compiled this guide to help you make the most of your search.
Selecting a term
Start searching tweets, articles from media outlets, articles mentioned in tweets, journalists'
names, titles and bios with some suggested searches:
Companies or Topics (e.g. iPhone, Microsoft)
Phrases (e.g. "cloud computing") — use quotes to keep the terms together
Twitter handles (e.g. @username) — returns those who have mentioned or replied to
Names (e.g. "David Pogue")
Hashtags (e.g. #sxsw, #london2012)
Bio details (e.g. vegan, Olympics, father)
Muck Rack's Advanced Search allows for many boolean operators.
Find results that mention multiple specified terms, use AND or
+. For example, ensure each result contains both Elon Musk and Mark Zuckerberg by
searching Obama AND Romney or Obama + Romney.
Use the operators OR or , to broaden your search when you'd like either of
multiple terms to appear in results. (This is the default behavior of our search when no operators
are used.) For example, search for democrat OR republican to find results that refer to
Democrats and/or Republicans.
Use NOT or - to subtract results from your search. For
example, searching Disney will yield results about the Walt Disney Company as well as Walt Disney
World Resort. To exclude mentions of Disney World, search for Disney -World or Disney
When using one of these operators with a phrase, enclose it in quotation marks. For example, you can
find results about smartphones excluding Apple's iPhone 4S by searching smartphone -"iPhone
Exact case matching or punctuation
If you're searching for a brand name or keyword that relies on specific punctuation marks or capitalization, you can
find results that match your exact query by adding matchcase: before the keyword you're searching for, like matchcase:E*TRADE .
Use parentheses to separate multiple
boolean phrases. For example, to find journalists talking about having fun in Disney World or
Disneyland, search for ("disney world" OR disneyland) AND fun.
An asterisk can be used to search for any variation of a root word truncated by the asterisk. For example, searching for admin* will return results for administrator, administration, administer, administered, etc.
A near operator is an AND operator where you can control the distance between the words. You can vary the distance the near operation uses by adding a forward slash and number (between 0-99) such as strawberries NEAR/10 "whipped cream", which means the strawberries must exist within 10 words of "whipped cream".