Fifty years ago, on 13 November 1967, Newcastle University awarded an honorary degree to Martin Luther King. It was the only UK university to do so in his lifetime, and the speech he made that day is the last time he spoke outside the US before he was assassinated five months later. Newcastle was seen as a modern institution, having broken away from Durham in 1963. I was president of the student council and, along with a dozen other students, met King for coffee an hour before the ceremony.
Great-grandpa Neves – no one can remember his first name – is directing traffic on the Golden Gate Bridge, naked. By 1930, he has been in California, from his native Portugal, long enough – more than 15 years – to perform the hand signals on instinct: palm out front for “stop”; a backward wave for “move along”. To his schizophrenic eyes, the cars are an eyesore: they make the magnificent bridge look as if it crawling with ants. He has come to get them off.
My friend Alastair drove all his social circle crazy for years by constantly dragging us to car-boot sales and charity shops every weekend. He'd bag all the best bits, while we looked on sulkily. The stuff he collected was piled up in attics, spare rooms and garages until, finally, it had somewhere to go. Hendy's Home Store features everything from vintage crockery to Romanian felt slippers. It would be harder to leave the place without a pile of perfect gifts than with them.
Muck Rack makes it simple to find people, tweets, or articles that mention any name, keyword, company, hashtag etc. We've compiled this guide to help you make the most of your search.
Selecting a term
Start searching tweets, articles from media outlets, articles mentioned in tweets, journalists'
names, titles and bios with some suggested searches:
Companies or Topics (e.g. iPhone, Microsoft)
Phrases (e.g. "cloud computing") — use quotes to keep the terms together
Twitter handles (e.g. @username) — returns those who have mentioned or replied to
Names (e.g. "David Pogue")
Hashtags (e.g. #sxsw, #london2012)
Bio details (e.g. vegan, Olympics, father)
Muck Rack's Advanced Search allows for many boolean operators.
Find results that mention multiple specified terms, use AND or
+. For example, ensure each result contains both Elon Musk and Mark Zuckerberg by
searching Musk AND Zuckerberg or Musk + Zuckerberg.
Use the operators OR or , to broaden your search when you'd like either of
multiple terms to appear in results. (This is the default behavior of our search when no operators
are used). For example, results will contain either cake or cookie by searching cake OR cookie or cake,cookie
Use NOT or - to subtract results from your search. For
example, searching Disney will yield results about the Walt Disney Company as well as Walt Disney
World Resort. To exclude mentions of Disney World, search for Disney -World or Disney
When using one of these operators with a phrase, enclose it in quotation marks. For example, you can
find results about smartphones excluding Apple's iPhone 4S by searching smartphone -"iPhone
Exact case matching or punctuation
If you're searching for a brand name or keyword that relies on specific punctuation marks or capitalization, you can
find results that match your exact query by adding matchcase: before the keyword you're searching for, like matchcase:E*TRADE .
Use parentheses to separate multiple
boolean phrases. For example, to find journalists talking about having fun in Disney World or
Disneyland, search for ("disney world" OR disneyland) AND fun.
An asterisk can be used to search for any variation of a root word truncated by the asterisk. For example, searching for admin* will return results for administrator, administration, administer, administered, etc.
A near operator is an AND operator where you can control the distance between the words. You can vary the distance the near operation uses by adding a forward slash and number (between 0-99) such as strawberries NEAR/10 "whipped cream", which means the strawberries must exist within 10 words of "whipped cream".