Igor Bannikov
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Pop culture journalist // Daily thoughts on memes, music, film, games, and books // Words @ClashMagazine, @bestfitmusic, @PopMatters // newbodyrhumba@gmail.com
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Igor Bannikov’s Biography
Read Full Bio →Igor Bannikov has been a pop culture journalist, showrunner, and filmmaker since 2010. He has worked with renowned publications like Esquire, Maxim, Elle, Cosmopolitan, and others, and has collaborated on projects with companies such as Apple, The Institute of Musical Initiatives, and Hearst Corporation.
He is well-known for creating popular music shows like Videosalon (2012-2016), Guess in 10 Seconds (2016-2021), and Prove It If You Can (2021-2022), which have gained millions of views and beco…
Interview
See all 8 answers →What was your first job as a journalist?
I started my career as a transcriber on a TV channel, then became a managing editor at one newspaper, and my first review was for the second album of The War on Drugs, Slave Ambient.
Have you ever used a typewriter?
Yeah, of course! How do you think I beat Alan Wake 2, securing the platinum trophy?
How is social media changing news?
They are making it. If you knew how news editors write articles for outlets, you would be horrified by how many artists' accounts they need to check day and night. Almost every piece of music news right now originates from social media. We also have comments sections and DMs that impact almost every musician, which is currently a significant topic in its own right.