Ines Barreiros
As seen in:
BioRxiv,
Cell Press,
HospitalityNet,
Hotel News Resource,
4Hoteliers,
HotelExecutive,
Top Hotel Projects,
Accomnews
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An abstract relational map emerges in the human medial prefrontal cortex with consolidation
Keywords cognitive maps abstraction medial PFC schemas fMRI consolidation relational representation Introduction Humans and other animals constantly find themselves in situations they have never experienced before. How does our brain manage to choose adaptive behaviors given this diversity of experiences?
An abstract relational map emerges in the human medial prefrontal cortex with consolidation
Abstract Understanding the structure of a problem, such as the relationships between stimuli, supports fast learning and flexible reasoning. Recent theoretical suggestions have highlighted the usefulness of explicit structural representations that are fully divorced from sensory details for generalisation. Rodent work has suggested that abstraction of structure occurs gradually, over time, in cortex.
Hotel Bookings - What is the Guest's Decision-Making Process? | By Ines Barreiros – Hospitality Net
In today’s highly competitive online travel marketplace, it is vital that hotels understand who their consumers are and what their decision-making process entails when making hotel bookings. However, the science behind the decision-making process involved in booking a hotel is by no means a straightforward matter. It’s driven by a range of important factors, including the customer profile, their personal preferences, and whether hotels meet these criteria.
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