At this point, we're all experiencing varying degrees of fatigue surrounding the topic of Millennials, especially if you belong to this so-called spoiled generation. Articles will paint Millennials (also known as Generation-Y) as an entitled bunch of avocado toast-loving job hoppers, but some would argue that it's an unfair assessment. Millennials aren't entitled - they just have higher expectations than their predecessors.
More of us are now awakening to the fact that workplaces are not quite the places of productivity that we hoped them to be. But that they are actually rife with distraction. Not to mention the painful hours of commuting tacked onto long days at the office. All this can be avoided with a flexible work arrangement, and that's an option that many are seeking nowadays.
Surfing the web, social media, water cooler chats. These are just some of the usual culprits that distract workers from being productive. While that may be true, there’s also something else at play - something that the employers themselves are responsible for. Endless distraction from working in an open plan office, one pointless meeting after another, an inbox that makes people feel like Sisyphus of Greek Mythology fame - doomed to roll a boulder up a hill for all time.
Muck Rack makes it simple to find people, tweets, or articles that mention any name, keyword, company, hashtag etc. We've compiled this guide to help you make the most of your search.
Selecting a term
Start searching tweets, articles from media outlets, articles mentioned in tweets, journalists'
names, titles and bios with some suggested searches:
Companies or Topics (e.g. iPhone, Microsoft)
Phrases (e.g. "cloud computing") — use quotes to keep the terms together
Twitter handles (e.g. @username) — returns those who have mentioned or replied to
Names (e.g. "David Pogue")
Hashtags (e.g. #sxsw, #london2012)
Bio details (e.g. vegan, Olympics, father)
Muck Rack's Advanced Search allows for many boolean operators.
Find results that mention multiple specified terms, use AND or
+. For example, ensure each result contains both Elon Musk and Mark Zuckerberg by
searching Musk AND Zuckerberg or Musk + Zuckerberg.
Use the operators OR or , to broaden your search when you'd like either of
multiple terms to appear in results. (This is the default behavior of our search when no operators
are used). For example, results will contain either cake or cookie by searching cake OR cookie or cake,cookie
Use NOT or - to subtract results from your search. For
example, searching Disney will yield results about the Walt Disney Company as well as Walt Disney
World Resort. To exclude mentions of Disney World, search for Disney -World or Disney
When using one of these operators with a phrase, enclose it in quotation marks. For example, you can
find results about smartphones excluding Apple's iPhone 4S by searching smartphone -"iPhone
Exact case matching or punctuation
If you're searching for a brand name or keyword that relies on specific punctuation marks or capitalization, you can
find results that match your exact query by adding matchcase: before the keyword you're searching for, like matchcase:E*TRADE .
Use parentheses to separate multiple
boolean phrases. For example, to find journalists talking about having fun in Disney World or
Disneyland, search for ("disney world" OR disneyland) AND fun.
An asterisk can be used to search for any variation of a root word truncated by the asterisk. For example, searching for admin* will return results for administrator, administration, administer, administered, etc.
A near operator is an AND operator where you can control the distance between the words. You can vary the distance the near operation uses by adding a forward slash and number (between 0-99) such as strawberries NEAR/10 "whipped cream", which means the strawberries must exist within 10 words of "whipped cream".