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Jakki Mohr on Muck Rack

Jakki Mohr

Missoula
As seen in: Color Research & Application, The Conversation, Missoulian, The CPA Journal
Marketing Professor focused on leveraging technology and innovation for social and environmental good, including biomimicry, genomics, sustainability, and AI.
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Articles

The Double-Edged Sword of Generative AI

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By Thomas Munson, Jakki Mohr, Vicky Tao
| The CPA Journal Verified
July/August 2024, Featured, Technology | It is critical that accounting professionals understand the crucial role Generative Artificial Intelligence (Gen AI) plays in reshaping cybersecurity considerations. The threats Gen AI present include enhanced forgery of financial documents, more convincing phishing scams, the proliferation of deep fakes, the generation of falsified data, and data poisoning.
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Building a Strategy to Harness ChatGPT in Education

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By Jakki Mohr, Jessica Freeman-Wong, Daisy Munguia
| UC Berkeley News
Not unlike the struggles many businesses have with leveraging new technologies, higher education, too, struggles to keep pace with technological change and innovation. Today, the challenge higher education faces is over embracing or banning ChatGPT. This past spring semester as students experimented with ChatGPT to assist with their coursework, some universities passed bans on the technology due to fears of cheating.
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Drones and DNA tracking: we show how these high-tech tools are helping nature heal

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By Jakki Mohr, Martin Breed, Peter Harrison, Suzanne Mavoa
| The Conversation Verified
Technology has undoubtedly contributed to global biodiversity loss and ecosystem degradation. Where forests once stood, artificial lights now illuminate vast urban jungles. Where animals once roamed, huge factories now churn out microchips, computers, and cars. But now, we can also leverage technology to help repair our precious ecosystems. Here, we discuss our two new research papers published today.
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