James Beeson on Muck Rack

James Beeson

Verified
(He/Him)
London
As seen in: The Grocer, The Morning Advertiser, Just-Drinks, Just-Food, Restaurant, Convenience Store, MCA Insight
Covers:  FMCG, business, retail, leisure, alcohol, soft drinks, hot drinks,
Journalist. Drinks Editor @TheGrocer. Spending less time here, so join me over on BlueSky: bsky.app/profile/beesononbooze.bsky.social
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Gold standard: The meteoric rise of Au Vodka

Gold standard: The meteoric rise of Au Vodka

The Grocer — Brand founders Jackson Quinn and Charlie Morgan have tapped celebrities and social media to make a mockery of the so-called downturn in spirits.
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Why Liquid Death failed to ‘murder the thirst’ of UK shoppers

Why Liquid Death failed to ‘murder the thirst’ of UK shoppers

The Grocer — The canned water brand is the latest example of a US sensation that flopped overseas. What was behind its failure to connect?
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A new dawn for tequila: how the UK is waking up to the opportunity

A new dawn for tequila: how the UK is waking up to the opportunity

The Grocer — Tequila is now the second-biggest spirit in the US, and sales are also booming in UK cocktail bars. But how can the agave-based nectar translate that growth to the grocery market?
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Britain’s Biggest Alcohol Brands 2024: how drinks brands are embracing moderation

Britain’s Biggest Alcohol Brands 2024: how drinks brands are embracing moderation

The Grocer — Consumers are seeking to drink more mindfully and regulation now favours lower abvs, too. How are brands reacting?
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What's next for BrewDog as CEO James Watt steps back?

What's next for BrewDog as CEO James Watt steps back?

The Grocer — Watt's BrewDog has transformed British beer. But what awaits the brewer after his decision to quit as CEO?
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What's gone wrong for Prime, and what next for the viral soft drinks sensation?

What's gone wrong for Prime, and what next for the viral soft drinks sensation?

The Grocer — The brand's sales have slumped by more than 50% since the turn of the year
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Chapel Down CEO Andrew Carter on comebacks, climate change and raising capital

Chapel Down CEO Andrew Carter on comebacks, climate change and raising capital

The Grocer — Nearly a decade after a tumultuous exit from one of wine’s biggest players, Andrew Carter is fizzing with excitement at the opportunities presented by English sparkling.
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What does the exit of Ivan Menezes mean for Diageo?

What does the exit of Ivan Menezes mean for Diageo?

Just-Drinks — Menezes' departure - and the subsequent appointment of Debra Crew as Diageo's new CEO - have set industry watchers' tongues wagging.
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How Tequila took over the US (and why it's not going anywhere anytime soon)

How Tequila took over the US (and why it's not going anywhere anytime soon)

Just-Drinks — Tequila has established itself as the spirit du jour in the US. Just Drinks investigates the factors behind the agave revolution.
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