The disruptive influence of the internet on legacy print media companies is well established. But recent reports demonstrate that it won’t be straightforward for the supposedly nimbler digital upstarts that were meant to replace them. Take BuzzFeed, which has evolved from a producer of light-hearted listicles and quirky social media round-ups into a global news and entertainment publisher. The company is expected to miss its revenue target of $350m by 15 to 20 per cent.
On Wednesday evening, Twitter began stripping the verified badges from a set of mostly far-right users such as the English Defence League’s former leader Tommy Robinson and US alt-right figurehead Richard Spencer. The de-verification was part of a "review" of verfied accounts to exclude those that Twitter believes have broken a new set of guidelines against behaviour such as “promoting hate and/or violence”, supporting hate groups and “inciting or engaging in harassment of others”.
Alex Salmond is far from the first anti-establishment politician to have decided RT (as Russia Today has rebranded) is a good place to air his views – but he may one of the most perfectly suited to the Kremlin–backed news channel’s agenda. The former Scottish first minister’s talk show will be airing on what has of course become a regular platform for politicians pitching themselves as outsiders. That includes everyone from Nigel Farage to Jeremy Corbyn.
Muck Rack makes it simple to find people, tweets, or articles that mention any name, keyword, company, hashtag etc. We've compiled this guide to help you make the most of your search.
Selecting a term
Start searching tweets, articles from media outlets, articles mentioned in tweets, journalists'
names, titles and bios with some suggested searches:
Companies or Topics (e.g. iPhone, Microsoft)
Phrases (e.g. "cloud computing") — use quotes to keep the terms together
Twitter handles (e.g. @username) — returns those who have mentioned or replied to
Names (e.g. "David Pogue")
Hashtags (e.g. #sxsw, #london2012)
Bio details (e.g. vegan, Olympics, father)
Muck Rack's Advanced Search allows for many boolean operators.
Find results that mention multiple specified terms, use AND or
+. For example, ensure each result contains both Elon Musk and Mark Zuckerberg by
searching Musk AND Zuckerberg or Musk + Zuckerberg.
Use the operators OR or , to broaden your search when you'd like either of
multiple terms to appear in results. (This is the default behavior of our search when no operators
are used). For example, results will contain either cake or cookie by searching cake OR cookie or cake,cookie
Use NOT or - to subtract results from your search. For
example, searching Disney will yield results about the Walt Disney Company as well as Walt Disney
World Resort. To exclude mentions of Disney World, search for Disney -World or Disney
When using one of these operators with a phrase, enclose it in quotation marks. For example, you can
find results about smartphones excluding Apple's iPhone 4S by searching smartphone -"iPhone
Exact case matching or punctuation
If you're searching for a brand name or keyword that relies on specific punctuation marks or capitalization, you can
find results that match your exact query by adding matchcase: before the keyword you're searching for, like matchcase:E*TRADE .
Use parentheses to separate multiple
boolean phrases. For example, to find journalists talking about having fun in Disney World or
Disneyland, search for ("disney world" OR disneyland) AND fun.
An asterisk can be used to search for any variation of a root word truncated by the asterisk. For example, searching for admin* will return results for administrator, administration, administer, administered, etc.
A near operator is an AND operator where you can control the distance between the words. You can vary the distance the near operation uses by adding a forward slash and number (between 0-99) such as strawberries NEAR/10 "whipped cream", which means the strawberries must exist within 10 words of "whipped cream".