Given that more than two billion people use Facebook, you'd think that all these social media devotees would have developed a near infinite number of ways to use the site, from sharing baby pictures and online shopping, to organizing political rallies or touting their latest entrepreneurial endeavor. But according to a new study out of Brigham Young University, despite the astonishing diversity of approaches to social media, all Facebook users can actually be sorted into only four major types.
Here's the weather this week (and basically every week in July and August) in my part of the world:A bit warm, right? Want to know how I feel about it? I feel like I will punch anyone in the face who suggests that eating ice cream sandwiches for dinner every night is not a correct and healthy response to current climatic conditions. Am I a weirdo? Maybe my extreme crankiness is just a personal fault.
Science shows that swapping more substantive conversations for the same old vacuous small talk can help you be much happier. Which is why I'm always on the lookout for better ice breakers that the usual 'What do you do?' or 'Did you catch the game on Saturday?' This search has yielded plenty of great alternative conversation starters, but as entertaining as many are, they often suffer from one big drawback -- they're not appropriate for a professional context.
Muck Rack makes it simple to find people, tweets, or articles that mention any name, keyword, company, hashtag etc. We've compiled this guide to help you make the most of your search.
Selecting a term
Start searching tweets, articles from media outlets, articles mentioned in tweets, journalists'
names, titles and bios with some suggested searches:
Companies or Topics (e.g. iPhone, Microsoft)
Phrases (e.g. "cloud computing") — use quotes to keep the terms together
Twitter handles (e.g. @username) — returns those who have mentioned or replied to
Names (e.g. "David Pogue")
Hashtags (e.g. #sxsw, #london2012)
Bio details (e.g. vegan, Olympics, father)
Muck Rack's Advanced Search allows for many boolean operators.
Find results that mention multiple specified terms, use AND or
+. For example, ensure each result contains both Elon Musk and Mark Zuckerberg by
searching Obama AND Romney or Obama + Romney.
Use the operators OR or , to broaden your search when you'd like either of
multiple terms to appear in results. (This is the default behavior of our search when no operators
are used.) For example, search for democrat OR republican to find results that refer to
Democrats and/or Republicans.
Use NOT or - to subtract results from your search. For
example, searching Disney will yield results about the Walt Disney Company as well as Walt Disney
World Resort. To exclude mentions of Disney World, search for Disney -World or Disney
When using one of these operators with a phrase, enclose it in quotation marks. For example, you can
find results about smartphones excluding Apple's iPhone 4S by searching smartphone -"iPhone
Exact case matching or punctuation
If you're searching for a brand name or keyword that relies on specific punctuation marks or capitalization, you can
find results that match your exact query by adding matchcase: before the keyword you're searching for, like matchcase:E*TRADE .
Use parentheses to separate multiple
boolean phrases. For example, to find journalists talking about having fun in Disney World or
Disneyland, search for ("disney world" OR disneyland) AND fun.
An asterisk can be used to search for any variation of a root word truncated by the asterisk. For example, searching for admin* will return results for administrator, administration, administer, administered, etc.
A near operator is an AND operator where you can control the distance between the words. You can vary the distance the near operation uses by adding a forward slash and number (between 0-99) such as strawberries NEAR/10 "whipped cream", which means the strawberries must exist within 10 words of "whipped cream".