Every month for two years, a donation was automatically deducted from Walker Morrow and his wife's account by their favorite charitable organization. The Marrows didn't know how their money was being used and didn't give it much thought - until they received an email saying their debit card had expired and the nonprofit needed them to update their banking information to continue their donations. "It just rubbed me the wrong way," Morrow said. "I hadn't heard from them at all until then.
Then: Brentwood-based Brookdale Senior Living Inc. faced calls from activist investor Land and Buildings Investment Management LLC for structural changes at the company. In a letter to fellow shareholders, Land and Buildings complained of what it saw as management missteps at Brookdale, the country's largest manager of senior housing.
On an unseasonably warm day in February 2009, Andrew Park signed papers creating his new health care-IT staffing company, Holland Square Group. The founding of your company is a memorable day for any entrepreneur, but for Park it has even more significance: While he was signing papers at an office in Cool Springs, his wife was in labor with their second daughter, Gemma, at Baptist Hospital [now Saint Thomas Midtown]. "It's another emotional tie I have to this business," Park said.
Muck Rack makes it simple to find people, tweets, or articles that mention any name, keyword, company, hashtag etc. We've compiled this guide to help you make the most of your search.
Selecting a term
Start searching tweets, articles from media outlets, articles mentioned in tweets, journalists'
names, titles and bios with some suggested searches:
Companies or Topics (e.g. iPhone, Microsoft)
Phrases (e.g. "cloud computing") — use quotes to keep the terms together
Twitter handles (e.g. @username) — returns those who have mentioned or replied to
Names (e.g. "David Pogue")
Hashtags (e.g. #sxsw, #london2012)
Bio details (e.g. vegan, Olympics, father)
Muck Rack's Advanced Search allows for many boolean operators.
Find results that mention multiple specified terms, use AND or
+. For example, ensure each result contains both Elon Musk and Mark Zuckerberg by
searching Musk AND Zuckerberg or Musk + Zuckerberg.
Use the operators OR or , to broaden your search when you'd like either of
multiple terms to appear in results. (This is the default behavior of our search when no operators
are used). For example, results will contain either cake or cookie by searching cake OR cookie or cake,cookie
Use NOT or - to subtract results from your search. For
example, searching Disney will yield results about the Walt Disney Company as well as Walt Disney
World Resort. To exclude mentions of Disney World, search for Disney -World or Disney
When using one of these operators with a phrase, enclose it in quotation marks. For example, you can
find results about smartphones excluding Apple's iPhone 4S by searching smartphone -"iPhone
Exact case matching or punctuation
If you're searching for a brand name or keyword that relies on specific punctuation marks or capitalization, you can
find results that match your exact query by adding matchcase: before the keyword you're searching for, like matchcase:E*TRADE .
Use parentheses to separate multiple
boolean phrases. For example, to find journalists talking about having fun in Disney World or
Disneyland, search for ("disney world" OR disneyland) AND fun.
An asterisk can be used to search for any variation of a root word truncated by the asterisk. For example, searching for admin* will return results for administrator, administration, administer, administered, etc.
A near operator is an AND operator where you can control the distance between the words. You can vary the distance the near operation uses by adding a forward slash and number (between 0-99) such as strawberries NEAR/10 "whipped cream", which means the strawberries must exist within 10 words of "whipped cream".