“At IESE, networking is not the system,” explains Bruno Lea, associate director of MBA admissions at IESE Business School in Barcelona. “Networking is the consequence of genuine relationships. That is something I love most about the school. Let me tell you a story. Two weeks ago, we had our graduation ceremoney. And I was talking iwth the Class of 2017. That day there is a lot of emotions. You have your family there, your friends, your classmates. So there is a lot of joy.
“What I most love about working at Manchester is that we don’t just say we are global. We genuinely are,” maintains Chris Healy, head of MBA marketing and recruitment at the Alliance Manchester Business School in the United Kingdom. “A third of our faculty come from outside the U.K. We have students from exactly 100 countries in our global MBA program.
“When you’re putting your application together, you need to be honest with who you are and what you have done,” advises Brandon Kirby, director of MBA marketing and admissions at the Rotterdam School of Management at Erasmus University. “Be proud of what you’ve done and have some personality. It’s easy for me to say that because I am on the other side of the table. But it wasn’t so long ago that I was on the other side going through interviews with schools myself. Schools don’t want robots.
Muck Rack makes it simple to find people, tweets, or articles that mention any name, keyword, company, hashtag etc. We've compiled this guide to help you make the most of your search.
Selecting a term
Start searching tweets, articles from media outlets, articles mentioned in tweets, journalists'
names, titles and bios with some suggested searches:
Companies or Topics (e.g. iPhone, Microsoft)
Phrases (e.g. "cloud computing") — use quotes to keep the terms together
Twitter handles (e.g. @username) — returns those who have mentioned or replied to
Names (e.g. "David Pogue")
Hashtags (e.g. #sxsw, #london2012)
Bio details (e.g. vegan, Olympics, father)
Muck Rack's Advanced Search allows for many boolean operators.
Find results that mention multiple specified terms, use AND or
+. For example, ensure each result contains both Elon Musk and Mark Zuckerberg by
searching Obama AND Romney or Obama + Romney.
Use the operators OR or , to broaden your search when you'd like either of
multiple terms to appear in results. (This is the default behavior of our search when no operators
are used.) For example, search for democrat OR republican to find results that refer to
Democrats and/or Republicans.
Use NOT or - to subtract results from your search. For
example, searching Disney will yield results about the Walt Disney Company as well as Walt Disney
World Resort. To exclude mentions of Disney World, search for Disney -World or Disney
When using one of these operators with a phrase, enclose it in quotation marks. For example, you can
find results about smartphones excluding Apple's iPhone 4S by searching smartphone -"iPhone
Exact case matching or punctuation
If you're searching for a brand name or keyword that relies on specific punctuation marks or capitalization, you can
find results that match your exact query by adding matchcase: before the keyword you're searching for, like matchcase:E*TRADE .
Use parentheses to separate multiple
boolean phrases. For example, to find journalists talking about having fun in Disney World or
Disneyland, search for ("disney world" OR disneyland) AND fun.
An asterisk can be used to search for any variation of a root word truncated by the asterisk. For example, searching for admin* will return results for administrator, administration, administer, administered, etc.
A near operator is an AND operator where you can control the distance between the words. You can vary the distance the near operation uses by adding a forward slash and number (between 0-99) such as strawberries NEAR/10 "whipped cream", which means the strawberries must exist within 10 words of "whipped cream".