JOHNSON CITY, Tenn. (WJHL) – Downtown Bristol, Virginia business owners can get some help to improve the look of their location in 2026. Believe in Bristol is launching a facade improvement grant program for business owners in Bristol, Virginia. An application window opens on Friday and closes on March 13, with winners announced on March 23. For more information, click here. Believe in Bristol’s Maggie Elliot joined Good Morning Tri-Cities with the details. Copyright 2026 Nexstar Media, Inc.