John McCarthy on Muck Rack

John McCarthy

Verified
Glasgow
As seen in: The Drum, Medium, TIME, Aol, The Conversation, Flipboard, Pittsburgh Post-Gazette, CPAWealthProvider, News Lanes, BAM Radio Network, Sidmouth Herald and
Opinion editor @thedrum. We love the people making ads, more than the ads. Let's get real honest and get some home truths out there. John.mccarthy@thedrum.com

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Based in Glasgow, love crazy ads, inspired creative and new ideas. Tell me about them.

John McCarthy’s Journalist Portfolio

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News for the marketing & media industries, with stories, job search resources, events listing, and features.

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Articles

Integrating not interrupting: can virtual out-of-home ads entice marketers?

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By John McCarthy Verified
| Flipboard
8 hours ago You know you're good at what you do. Your clients get results. They refer you to their friends. But when it comes to naming your price, you freeze. You scroll through other people's websites looking for clues. You ask in forums. You pick a number that feels safe and hope they say yes. Then you …
Open in Who Shared Issue with article?

Jurassic World pays tribute to record-breaking Star Wars: The Force Awakens in Spielberg Jaws homage

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By John McCarthy Verified
| Flipboard
Demi Moore Is Nearly Unrecognizable With Her Shortest and Lightest Hair Transformation in Years Hint: it has something to do with her latest role. Demi Moore enters her Miranda Priestly era in the upcoming film I Love Boosters. In a new trailer for director Boots Riley's latest project, out in May, Moore rocks a bleach blonde bob. Moore portrays fictional fashion designer Christie Smith in the …
Open in Who Shared View Duplicates (20) Issue with article?

Deadpool apologises for mocking David Beckham's voice but gets more than he bargained for

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By John McCarthy Verified
| Flipboard
9 hours ago Steam's final sale of the year is just about here, and it'll include discounts on a bounty of great games based on what's shown in the trailer alone. The Steam winter sale will start Dec. 18 at 1 p.m. EDT and run through Jan. 5, 2026. Except to receive a big ol' email on Thursday showing you just …
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