What’s the most surprising thing you learned while writing it? How much we are dependent on our own brains for whatever form of faith we experience in our lives. How reliant we are on the physical aspects of our spiritual being. What I learned personally is that neuroscience is totally wrong. Neuroscientists don’t believe that such a thing as the mind exists. They flat-out reject the concept of mind. I find that a very scary, slippery slope.
Andrew Essex believes that “the end of advertising as we know it” is “somewhere between five minutes and five years” away. That’s what this former chief executive of the influential creative agency Droga5 writes in “The End of Advertising: Why It Had to Die, and the Creative Resurrection to Come” (Spiegel & Grau). “Life is better without bad ads,” he writes.
Walter Hopps, the pioneering art curator who died at 72 in 2005, never finished his life story. But he was working on it. “The Dream Colony” is a memoir based on more than a hundred hours of taped conversations between Hopps and the artist and writer Anne Doran. Deborah Treisman, the fiction editor at The New Yorker, completed the book using those tapes and other sources — the original intention was for Treisman and Hopps to work closely together on the finished product.
Muck Rack makes it simple to find people, tweets, or articles that mention any name, keyword, company, hashtag etc. We've compiled this guide to help you make the most of your search.
Selecting a term
Start searching tweets, articles from media outlets, articles mentioned in tweets, journalists'
names, titles and bios with some suggested searches:
Companies or Topics (e.g. iPhone, Microsoft)
Phrases (e.g. "cloud computing") — use quotes to keep the terms together
Twitter handles (e.g. @username) — returns those who have mentioned or replied to
Names (e.g. "David Pogue")
Hashtags (e.g. #sxsw, #london2012)
Bio details (e.g. vegan, Olympics, father)
Muck Rack's Advanced Search allows for many boolean operators.
Find results that mention multiple specified terms, use AND or
+. For example, ensure each result contains both Elon Musk and Mark Zuckerberg by
searching Obama AND Romney or Obama + Romney.
Use the operators OR or , to broaden your search when you'd like either of
multiple terms to appear in results. (This is the default behavior of our search when no operators
are used.) For example, search for democrat OR republican to find results that refer to
Democrats and/or Republicans.
Use NOT or - to subtract results from your search. For
example, searching Disney will yield results about the Walt Disney Company as well as Walt Disney
World Resort. To exclude mentions of Disney World, search for Disney -World or Disney
When using one of these operators with a phrase, enclose it in quotation marks. For example, you can
find results about smartphones excluding Apple's iPhone 4S by searching smartphone -"iPhone
Exact case matching or punctuation
If you're searching for a brand name or keyword that relies on specific punctuation marks or capitalization, you can
find results that match your exact query by adding matchcase: before the keyword you're searching for, like matchcase:E*TRADE .
Use parentheses to separate multiple
boolean phrases. For example, to find journalists talking about having fun in Disney World or
Disneyland, search for ("disney world" OR disneyland) AND fun.
An asterisk can be used to search for any variation of a root word truncated by the asterisk. For example, searching for admin* will return results for administrator, administration, administer, administered, etc.
A near operator is an AND operator where you can control the distance between the words. You can vary the distance the near operation uses by adding a forward slash and number (between 0-99) such as strawberries NEAR/10 "whipped cream", which means the strawberries must exist within 10 words of "whipped cream".