On vacation in Cuba, my husband and I met two other couples and made fast friends, as you do if you’re the least bit friendly at an all-inclusive resort. For a few fun days, we sat on the beach and rented crappy bicycles, laughing as we forced them up the rutted roads. We even shared a table at the restaurant. One night, I left to go to the buffet, and when I returned, my plate piled high, I found that the table had become quiet, subdued. I knew what had happened.
Sheila Witt, my Yiddish teacher for the last two months, has a mantra or, if you prefer, shtick. She routinely responds to complaints about the idiosyncrasies of the language she loves—”Why are questions so often answered with questions?” “Why are the letters daled, or d, and reysh, or r, virtually indistinguishable?”— with: “Don’t ask why. It just is!”Witt grew up speaking Yiddish and has taught it for thirty-five years in Montreal’s Jewish private school system.
The province's best-known chefs built their careers on local traditions. So why is the government subsidizing a big shot from France? B efore you can eat the Quebec government's gold leaf-garnished caviar, you must get through the slots.
Muck Rack makes it simple to find people, tweets, or articles that mention any name, keyword, company, hashtag etc. We've compiled this guide to help you make the most of your search.
Selecting a term
Start searching tweets, articles from media outlets, articles mentioned in tweets, journalists'
names, titles and bios with some suggested searches:
Companies or Topics (e.g. iPhone, Microsoft)
Phrases (e.g. "cloud computing") — use quotes to keep the terms together
Twitter handles (e.g. @username) — returns those who have mentioned or replied to
Names (e.g. "David Pogue")
Hashtags (e.g. #sxsw, #london2012)
Bio details (e.g. vegan, Olympics, father)
Muck Rack's Advanced Search allows for many boolean operators.
Find results that mention multiple specified terms, use AND or
+. For example, ensure each result contains both Elon Musk and Mark Zuckerberg by
searching Musk AND Zuckerberg or Musk + Zuckerberg.
Use the operators OR or , to broaden your search when you'd like either of
multiple terms to appear in results. (This is the default behavior of our search when no operators
are used). For example, results will contain either cake or cookie by searching cake OR cookie or cake,cookie
Use NOT or - to subtract results from your search. For
example, searching Disney will yield results about the Walt Disney Company as well as Walt Disney
World Resort. To exclude mentions of Disney World, search for Disney -World or Disney
When using one of these operators with a phrase, enclose it in quotation marks. For example, you can
find results about smartphones excluding Apple's iPhone 4S by searching smartphone -"iPhone
Exact case matching or punctuation
If you're searching for a brand name or keyword that relies on specific punctuation marks or capitalization, you can
find results that match your exact query by adding matchcase: before the keyword you're searching for, like matchcase:E*TRADE .
Use parentheses to separate multiple
boolean phrases. For example, to find journalists talking about having fun in Disney World or
Disneyland, search for ("disney world" OR disneyland) AND fun.
An asterisk can be used to search for any variation of a root word truncated by the asterisk. For example, searching for admin* will return results for administrator, administration, administer, administered, etc.
A near operator is an AND operator where you can control the distance between the words. You can vary the distance the near operation uses by adding a forward slash and number (between 0-99) such as strawberries NEAR/10 "whipped cream", which means the strawberries must exist within 10 words of "whipped cream".