Maine Republican Sen. Susan Collins announced her reelection campaign in February by posting a video that showed her opening a box of New Balance running shoes. “This is perfect for 2026,” she said to the camera as she held up a sneaker. “Because I’m running.” The video didn’t mention that New Balance’s owner and chairman, billionaire Jim Davis, gave $1 million to the super PAC supporting Collins’ campaign seven months prior. The company is based in Boston and has manufacturing facilities in Maine.