Jon Thompson knows firsthand the problems of trying to build a journalism career in underserved and smaller communities. For 15 years, Thompson has lived and worked in the Canadian region of Northwestern Ontario, reporting for print, television, and web outlets. The 39-year-old developed specialized knowledge on topics like indigenous Canadians and natural resources—his work even won awards—but he grew frustrated as colleagues and friends decamped for better-paying positions in public relations.
The Toronto Star, Canada’s largest paper, on Friday published a column suggesting wines to pair with films from previous years of the Toronto International Film Festival, which opened on September 7. But really? A wine pairing for 12 Years A Slave? “I was astounded,” says Michael Barclay, a freelance writer and former copy chief for Maclean’s magazine, who called the blurb a reporting and editing screwup that reflects cultural obliviousness. “I don’t know what they were thinking.
As hurricanes pummel Puerto Rico and the Virgin Islands, many news organizations are struggling to keep their audience up to date on a dizzying range of other stories. But perhaps no national organization faces as crowded a roster of stories as Univision, the Miami-based news network whose headquarters lie squarely in Hurricane Irma’s path. Univision’s Spanish-speaking audience includes many of those most severely affected by the recent hurricanes in Houston, Puerto Rico, and the Caribbean.
Muck Rack makes it simple to find people, tweets, or articles that mention any name, keyword, company, hashtag etc. We've compiled this guide to help you make the most of your search.
Selecting a term
Start searching tweets, articles from media outlets, articles mentioned in tweets, journalists'
names, titles and bios with some suggested searches:
Companies or Topics (e.g. iPhone, Microsoft)
Phrases (e.g. "cloud computing") — use quotes to keep the terms together
Twitter handles (e.g. @username) — returns those who have mentioned or replied to
Names (e.g. "David Pogue")
Hashtags (e.g. #sxsw, #london2012)
Bio details (e.g. vegan, Olympics, father)
Muck Rack's Advanced Search allows for many boolean operators.
Find results that mention multiple specified terms, use AND or
+. For example, ensure each result contains both Elon Musk and Mark Zuckerberg by
searching Obama AND Romney or Obama + Romney.
Use the operators OR or , to broaden your search when you'd like either of
multiple terms to appear in results. (This is the default behavior of our search when no operators
are used.) For example, search for democrat OR republican to find results that refer to
Democrats and/or Republicans.
Use NOT or - to subtract results from your search. For
example, searching Disney will yield results about the Walt Disney Company as well as Walt Disney
World Resort. To exclude mentions of Disney World, search for Disney -World or Disney
When using one of these operators with a phrase, enclose it in quotation marks. For example, you can
find results about smartphones excluding Apple's iPhone 4S by searching smartphone -"iPhone
Exact case matching or punctuation
If you're searching for a brand name or keyword that relies on specific punctuation marks or capitalization, you can
find results that match your exact query by adding matchcase: before the keyword you're searching for, like matchcase:E*TRADE .
Use parentheses to separate multiple
boolean phrases. For example, to find journalists talking about having fun in Disney World or
Disneyland, search for ("disney world" OR disneyland) AND fun.
An asterisk can be used to search for any variation of a root word truncated by the asterisk. For example, searching for admin* will return results for administrator, administration, administer, administered, etc.
A near operator is an AND operator where you can control the distance between the words. You can vary the distance the near operation uses by adding a forward slash and number (between 0-99) such as strawberries NEAR/10 "whipped cream", which means the strawberries must exist within 10 words of "whipped cream".