Michael Coates on Muck Rack

Michael Coates

Verified
Silicon Valley
As seen in: Innovation & Tech Today, Apple Podcasts, HuffPost, Nature, Wiley Online Library, Cambridge University Press & Assessment, MDPI, Substack, The Globe and Mail, The Toronto Star, ACS Publications and
automotive environmental communication / oxymoron specialist /also like reggae music & red red wine
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Articles

Automotive Software Development: Key Trends an Automotive Software Development: Key Trends and Best Practices

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By Michael Coates Verified
| Clean Fleet Report Verified
This article may contain affiliate links. A new car today runs on more lines of code than a passenger jet. Carmakers spent a century mastering metal and torque—now they’re racing to master code that has to keep working for 10 years without anyone touching the hardware. That race has a name, and it’s already reshaping how cars get designed, built and sold.
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Affordable new EVs two ways

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By Michael Coates Verified
| Tri-City Voice Verified
In our strained economic times, affordability has become the new watchword in the automotive marketplace. But affordability for the auto buyer in Oakland is not the same as it is for the car shopper in Piedmont. In a nutshell, this is why there are different classes of similar-sized cars at such varying prices. This month affordability in EV small cars arrives in two diverse packages—the revived Chevrolet Bolt and the brand-new Mercedes-Benz CLA.
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Three Amigos Subaru style

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By Michael Coates Verified
| Tri-City Voice Verified
We’re going to do something a little different this month. We have three vehicles we’re going to review, so what I’d like to do is set it up as if you have just walked into a Subaru dealership after doing some preliminary research. You’re facing three relatively new models that have caught your eye—the Crosstrek Hybrid, Forester Wilderness and Outback Wilderness. Subaru is a special brand.
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