There is no stopping Maui Jim in travel retail – it remains a shining light within the Kering group of companies. Much of its continued success lies with the smart appointment of Mika Hashizume as brand ambassador for Asia Pacific, who ticks all the boxes when it comes to Maui Jim’s style and image. I recently caught up with Emanuele Lasagna who takes us through the backstory, as well as Maui Jim’s remarkable success with activations.