Staff Writer Laura Putre covers the automotive industry, as well as workforce legislation as it applies to manufacturing, labor issues, HR policy and trends in workforce development, recruiting and retention and employee engagement.
One manufacturer said an apprenticeship program offers a number of attractive intangibles —boosting morale in the current workforce, bringing a youthful energy to the place, and building strong connections with the school system that pay off in future recruiting. “Mr. Apprentice” himself, President Donald Trump, in recent months has very publicly announced his approval for boosting apprenticeship programs.
“I’ve been around a little bit,” says Don Pijor, talking fast, over the honking of newborn Ford F150s, The finished trucks are turning a corner, single file, on their way to final inspection at the 2.6 million square foot Dearborn Truck Plant at Rouge Center. Workers swimming in union seniority drive the vehicles onto a runway where many cameras give each a last once-over. Pijor, the plant’s launch manager, makes sure the trains run on time.
Most of the time, Tim White isn’t particularly effusive, but hit on the subject of how he keeps healthcare costs down at his company, Maclean-Fogg, and the words rain down in bucketfuls. “You can cut me off, because people tell me I tend to be a little overly passionate on this stuff,” says White, who is the corporate benefits manager for the $1 billion+ manufacturer of vehicle components and power systems products.
Muck Rack makes it simple to find people, tweets, or articles that mention any name, keyword, company, hashtag etc. We've compiled this guide to help you make the most of your search.
Selecting a term
Start searching tweets, articles from media outlets, articles mentioned in tweets, journalists'
names, titles and bios with some suggested searches:
Companies or Topics (e.g. iPhone, Microsoft)
Phrases (e.g. "cloud computing") — use quotes to keep the terms together
Twitter handles (e.g. @username) — returns those who have mentioned or replied to
Names (e.g. "David Pogue")
Hashtags (e.g. #sxsw, #london2012)
Bio details (e.g. vegan, Olympics, father)
Muck Rack's Advanced Search allows for many boolean operators.
Find results that mention multiple specified terms, use AND or
+. For example, ensure each result contains both Elon Musk and Mark Zuckerberg by
searching Obama AND Romney or Obama + Romney.
Use the operators OR or , to broaden your search when you'd like either of
multiple terms to appear in results. (This is the default behavior of our search when no operators
are used.) For example, search for democrat OR republican to find results that refer to
Democrats and/or Republicans.
Use NOT or - to subtract results from your search. For
example, searching Disney will yield results about the Walt Disney Company as well as Walt Disney
World Resort. To exclude mentions of Disney World, search for Disney -World or Disney
When using one of these operators with a phrase, enclose it in quotation marks. For example, you can
find results about smartphones excluding Apple's iPhone 4S by searching smartphone -"iPhone
Exact case matching or punctuation
If you're searching for a brand name or keyword that relies on specific punctuation marks or capitalization, you can
find results that match your exact query by adding matchcase: before the keyword you're searching for, like matchcase:E*TRADE .
Use parentheses to separate multiple
boolean phrases. For example, to find journalists talking about having fun in Disney World or
Disneyland, search for ("disney world" OR disneyland) AND fun.
An asterisk can be used to search for any variation of a root word truncated by the asterisk. For example, searching for admin* will return results for administrator, administration, administer, administered, etc.
A near operator is an AND operator where you can control the distance between the words. You can vary the distance the near operation uses by adding a forward slash and number (between 0-99) such as strawberries NEAR/10 "whipped cream", which means the strawberries must exist within 10 words of "whipped cream".