You receive hundreds of messages a day. Keeping on top of your inbox eats up time you could be thinking, mentoring, seeing your family, or sleeping. And yet deleting a query (or just letting it sit there) feels so wrong. Here’s a reality check: “There’s no way you can possibly respond to everything,” says Glei. So the question is not how you can get to Inbox Zero. It’s how to choose who you disappoint and who you don’t. Most of us would prefer to disappoint strangers vs. people we work with closely.
Grumpy Rumblings (of the formerly untenured) ran a post this week on “Things I want but can’t have until my children are older.” The list reflects things that will certainly be easier when children are older (like sleeping in, and owning nice china), and is pretty light-hearted, which is why the blogger didn’t want a lecture on life optimization, per the comment exchange. So I’ll put one here! Not directed at Grumpy Rumblings. More generally. Can’t is a strong word.
Every December, people resolve to become better versions of themselves in January. They’ll get in shape, get to bed on time, and swap reality TV for reading War and Peace. Not surprisingly, a lot of this stops by February. That’s because long-term habit change is hard. After studying why some people succeed, I’ve come to see that there are only two real ways to make something stick.
Muck Rack makes it simple to find people, tweets, or articles that mention any name, keyword, company, hashtag etc. We've compiled this guide to help you make the most of your search.
Selecting a term
Start searching tweets, articles from media outlets, articles mentioned in tweets, journalists'
names, titles and bios with some suggested searches:
Companies or Topics (e.g. iPhone, Microsoft)
Phrases (e.g. "cloud computing") — use quotes to keep the terms together
Twitter handles (e.g. @username) — returns those who have mentioned or replied to
Names (e.g. "David Pogue")
Hashtags (e.g. #sxsw, #london2012)
Bio details (e.g. vegan, Olympics, father)
Muck Rack's Advanced Search allows for many boolean operators.
Find results that mention multiple specified terms, use AND or
+. For example, ensure each result contains both Elon Musk and Mark Zuckerberg by
searching Obama AND Romney or Obama + Romney.
Use the operators OR or , to broaden your search when you'd like either of
multiple terms to appear in results. (This is the default behavior of our search when no operators
are used.) For example, search for democrat OR republican to find results that refer to
Democrats and/or Republicans.
Use NOT or - to subtract results from your search. For
example, searching Disney will yield results about the Walt Disney Company as well as Walt Disney
World Resort. To exclude mentions of Disney World, search for Disney -World or Disney
When using one of these operators with a phrase, enclose it in quotation marks. For example, you can
find results about smartphones excluding Apple's iPhone 4S by searching smartphone -"iPhone
Exact case matching or punctuation
If you're searching for a brand name or keyword that relies on specific punctuation marks or capitalization, you can
find results that match your exact query by adding matchcase: before the keyword you're searching for, like matchcase:E*TRADE .
Use parentheses to separate multiple
boolean phrases. For example, to find journalists talking about having fun in Disney World or
Disneyland, search for ("disney world" OR disneyland) AND fun.
An asterisk can be used to search for any variation of a root word truncated by the asterisk. For example, searching for admin* will return results for administrator, administration, administer, administered, etc.
A near operator is an AND operator where you can control the distance between the words. You can vary the distance the near operation uses by adding a forward slash and number (between 0-99) such as strawberries NEAR/10 "whipped cream", which means the strawberries must exist within 10 words of "whipped cream".