Is this you? As a journalist, you can create a free Muck Rack account to customize your profile, list your contact preferences, and upload a portfolio of your best work.
Claim your profile
Articles by Lisa Box
The Future Of Customer Engagement: AI And Digital Identity
Lisa Box, SVP of Strategic Alliances and Business Development, Identity Digital, leading partnerships, corporate development and strategy. Today's world is filled with marketing noise, social media distractions and shorter attention spans, all of which make it harder than ever for businesses to connect with customers and partners. As a result, we’re seeing many brands trying to get creative with their customer engagement strategies.
Breaking barriers online: Women working together to transform the internet
According to Women In Tech, just 29% of the digital technology workforce in the UK is made up of women. It’s a reminder that a significant gender gap still looms large, despite owing so much to a number of female pioneers who shaped the internet as we know it today. While undeniably transformative, women’s achievements have often been overshadowed by those of their male counterparts throughout history.
Pushing through the uncomfortable to empower your teams Original
International Women’s Day is a great opportunity to highlight the successful careers of women in STEM from the past and the present. What drove their successes, and how can we repeat them? In 2024, women are making headway for gender and pay equity in the workplace and raising their voices at tables in industries such as engineering, biotech, astronomy, and so many other traditionally male-dominated fields.
Beyond the dotcom: why it pays to be creative with a domain name
Opinion Lisa Box, SVP of Business Development, Identity Digital, discusses the various benefits new top-level domains (TLDs) have brought startup founders, and what entrepreneurs can learn from their successes By Lisa Box By Amidst all the planning, strategising, and excitement that comes with building a business, some things will naturally get more attention than others. Brushed aside as a mere detail, for some entrepreneurs, a domain name is purely functional.
Council Post: The Making Of A Power Duo: Sales And Marketing Successful Annual Planning
SVP of Strategic Alliances and Business Development, Identity Digital, leading partnerships, corporate development and strategy. The alignment of sales and marketing teams is not just beneficial; it's essential. As business development leaders, we recognize the critical role this synergy plays in annual planning. By focusing on shared goals, documenting a playbook, sticking to a standard process and valuing consistency, organizations can unlock remarkable growth and efficiency.
Sainsbury’s Uses New Relic’s Programmability Features to Proactively Listen to Customer Feedback
Guest author Tim Williams, senior engineering manager at Sainsbury’s, discusses the New Relic One app he developed and uses to stream and review social media data for faster response to customer-facing issues. Here in the UK, Sainsbury’s is a household name. For those that don’t know, the business was established in 1869 and is one of the UK’s leading retailers across food, clothing, general merchandise, and financial services.
Q&A with iCIMS: A Unique New Relic Implementation Helps Deliver a Best-in-Class Recruiting Experience
At iCIMS, the market leading cloud recruiting platform provider, user experience is everything. Since 2000, iCIMS has been solely dedicated to getting recruitment right, which means a laser focus on the experience of its users: hiring managers, job candidates, recruiters, and others. Experience is built into every product decision, every user interaction, and the company culture itself.
Four Strategies For Establishing Long-Lasting Partnerships
Partnerships are like relationships. Whether it is a marriage, business venture or simple friendship, qualities like collaboration, mutual respect and trust are essential ingredients to lay a foundation for success. Despite the mass of tools at our disposal to stay connected, a partnership that is productive, beneficial and lasting requires more. Using the following four pillars in business partnerships, you can build this foundation, allowing the relationship skyscraper to take shape and grow.
10 Common WordPress Mistakes Agencies and Their Clients Make (and How to Fix Them) | MarTech Advisor
While WordPress is an incredible CMS, mistakes are commonly made – it’s only human! But when you’re a digital agency or content creator working on WordPress projects, one mistake could have a huge impact on you and your business.
Show More
loading
Actions
Is this you?
As a journalist, you can create a free Muck Rack account to customize your profile, list your contact preferences, and upload a portfolio of your best work.Get in touch with Lisa
Contact Lisa, search articles and posts on X, monitor coverage, and track replies from one place.
Learn more about Muck Rack