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Lucas Marshall on Muck Rack

Lucas Marshall

  • Integrated Content Marketing Developer, Mirion
United States
As seen in: IGI Global, For Construction Pros, Training Industry, IoT For All, Training Journal, Robotics Tomorrow, Construction Executive, Geo Week News, projecttimes.com, The Purrington Post and

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Lucas Marshall’s Biography

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Lucas is an award-winning professional writer, content marketer, and SEO. He currently serves as a Digital Content Marketing Strategist at Mirion, primarily supporting health physics and spectroscopy product launches, web-based writing projects, and digital campaigns. Previously, he served as Content Marketing & SEO Manager at Milwaukee Tool for five years, where he supported the company’s digital products; educated users on best practices; and oversaw the company's construction technology blog…

Lucas Marshall’s Journalist Portfolio

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How Wireless Technology Has Experienced (And Continues to) Change | ManufacturingTomorrow

How Wireless Technology Has Experienced (And Continues to) Change | ManufacturingTomorrow

Wireless has been shaped by three major technological breakthroughs in the last 15 years: Bluetooth Low Energ…

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Industrialization: What Construction Business Owners May Glean

Industrialization: What Construction Business Owners May Glean

Prefab is nothing new. Some of the earliest applications of prefabricated architecture date back to the first…

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Antifragility Explained: 5 Ways to Build Agile Construction Companies

Antifragility Explained: 5 Ways to Build Agile Construction Companies

In this article, we break down antifragility theory and concepts into understandable terms and provide five a…

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Why Prefab Shops Should Digitize Their Workflows & 5 Entry Points | ManufacturingTomorrow

Why Prefab Shops Should Digitize Their Workflows & 5 Entry Points | ManufacturingTomorrow

Widespread prefab construction adoption remains to be seen, but the positive impact these techniques can offe…

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Different Types of Drills and Their Use Cases | Renovated

Different Types of Drills and Their Use Cases | Renovated

Learn some of the main differences between the many types of drills & what to look for from a performance and…

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Context-Rich Design and Designing a WAW Curriculum for Community Colleges

Context-Rich Design and Designing a WAW Curriculum for Community Colleges

In this chapter, we propose using Writing-About-Writing (WAW) principles, first introduced by Elizabeth Wardl…

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Articles

Data Quality: The Hidden Bottleneck Stalling Industry 4.0?

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By Lucas Marshall
| The Lean Construction Blog's Podcast
Loading the Elevenlabs Text to Speech AudioNative Player... Poor data is a ubiquitous problem that plagues industries alike – from industrial manufacturers to property developers and construction companies. Gartner surveys have revealed 59% of organizations do not measure data quality, while MIT Sloan estimates bad data costs companies anywhere from 15% to 25% of revenue.
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AI in Learning Design With Practical Use Cases Across Sectors

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By Lucas Marshall, Jason Braun, Extending Reality.”
| Training Industry Verified
The release of large language models (LLMs) on the public was pivotal, and the tools’ popularity suggest that they’re here to stay —  ChatGPT gets approximately 5.2B visits per month, according to SEMRush web traffic data (at time of writing). Naturally, there’s some apprehensions about what this means for workers.
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Training is the new branding: how development drives employer reputation

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By Lucas Marshall
| Training Journal Verified
Employment branding is big business. According to a report from LinkedIn’s Talent Solutions division, 75% of job seekers consider an employer’s brand before even applying for a job, while 72% of recruiting leaders worldwide backed these jobseekers’ views up as having a significant impact on hiring.
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Interview

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Have you ever used a typewriter?

Absolutely!

Who's your favorite fictional journalist?

Clark Kent

Who do you wish followed you?

Construction owners

Awards

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APEX Award of Excellence

2026 - Campaigns, Programs & Plans - Marketing & Public Relations

For digital marketing strategy supporting our high-temp imaging camera for industrial applications

APEX Award of Excellence

2024 - Writing / Type of Media - How to Writing

Won for article, "Milwaukee® ONE-KEY™ + PACKOUT™ = A Productivity Power Duo"

Milwaukee Tool Marketing Award

2022 - Marketing Excellence Award

In addition to my work supporting the ONE-KEY™ platform, including managing the Connectivity Blog, knowledge base, YouTube channel, social media, and email, this was earned for my efforts leading off-page SEO strategy