Luke Meredith on Muck Rack

Luke Meredith

Des Moines
As seen in: MSN, The Startup, Business Insider, Daily Mail, Fox News, HuffPost, Nature, The Washington Post, Wiley Online Library, Yahoo News and
Communications guy. Proud Associated Press alum.
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Articles

Statistics show increasing number of no-click Google searches

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By Luke Meredith
| Engage Web
Google is still the starting point for much of the web, but a new report suggests it is increasingly becoming the end point too. In the United States, most searches no longer result in users clicking through to another website, raising fresh questions about where online traffic is going. According to the study, every 1,000 Google searches now generate only about 232 clicks to websites outside Google’s own services – the part of the internet often described as the “open web”.
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UK news websites given freedom to block articles appearing in AI search

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By Luke Meredith
| Engage Web
UK news publishers have gained new powers to stop Google from using their articles in AI (artificial intelligence) search summaries, under changes announced by the UK competition watchdog. The Competition and Markets Authority (CMA) said publishers will now be able to decide whether their content appears in AI-generated summaries at the top of Google’s search results. The move follows complaints from media organisations that these summaries are reducing clicks to their websites.
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Google outlines plans for agentic AI

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By Luke Meredith
| Engage Web
Google has outlined a new strategy for using AI (artificial intelligence) at its annual I/O conference. The company says AI should do more than answer questions – it wants AI to act as an assistant that can carry out tasks for users. At the centre of Google’s strategy is Gemini, its AI system. Google has upgraded it to work across a wide range of apps and devices. Gemini can understand not only text, but also voice, video and other forms of information.
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