Daylight savings time ended last week and all of a sudden it got cold, to go along with our new darkness. Sunset at 4:35? We may be living in an age of hyperbole, but doesn’t it seem like the earliest sunset ever? It’s not, of course. We’ll lose about 10 more minutes of afternoon light between now and the equinox, when it will slowly start building back again. But we are in the darkest days of the year. Everyone at my house — animal and human — is going to bed earlier because it’s just so dark.
I checked the temperature one morning last week, then pulled on wind pants and dug out my fleece and gloves before stepping out with the dog. By the time I got to the road, I wished I’d grabbed a hat. It was 5 a.m. and around 30 degrees. A couple of days later, I bundled up again, and by the time I got to the road I was peeling off the gloves and unzipping my jacket. It was almost 70. If the temperature can’t keep track of what season it is, at least the stars can.
When my nephew the wilderness boy married his wilderness beloved last weekend, the wedding was, naturally, in the woods. And because the wilderness couple lives in northern California, the wedding was in a magnificent redwood forest. I lived on the West Coast for a few years, but that was a few decades ago. And while I’m pretty solid with tree identification in the East, my West Coast tree identification skills range from rusty to nonexistent.
Muck Rack makes it simple to find people, tweets, or articles that mention any name, keyword, company, hashtag etc. We've compiled this guide to help you make the most of your search.
Selecting a term
Start searching tweets, articles from media outlets, articles mentioned in tweets, journalists'
names, titles and bios with some suggested searches:
Companies or Topics (e.g. iPhone, Microsoft)
Phrases (e.g. "cloud computing") — use quotes to keep the terms together
Twitter handles (e.g. @username) — returns those who have mentioned or replied to
Names (e.g. "David Pogue")
Hashtags (e.g. #sxsw, #london2012)
Bio details (e.g. vegan, Olympics, father)
Muck Rack's Advanced Search allows for many boolean operators.
Find results that mention multiple specified terms, use AND or
+. For example, ensure each result contains both Elon Musk and Mark Zuckerberg by
searching Musk AND Zuckerberg or Musk + Zuckerberg.
Use the operators OR or , to broaden your search when you'd like either of
multiple terms to appear in results. (This is the default behavior of our search when no operators
are used). For example, results will contain either cake or cookie by searching cake OR cookie or cake,cookie
Use NOT or - to subtract results from your search. For
example, searching Disney will yield results about the Walt Disney Company as well as Walt Disney
World Resort. To exclude mentions of Disney World, search for Disney -World or Disney
When using one of these operators with a phrase, enclose it in quotation marks. For example, you can
find results about smartphones excluding Apple's iPhone 4S by searching smartphone -"iPhone
Exact case matching or punctuation
If you're searching for a brand name or keyword that relies on specific punctuation marks or capitalization, you can
find results that match your exact query by adding matchcase: before the keyword you're searching for, like matchcase:E*TRADE .
Use parentheses to separate multiple
boolean phrases. For example, to find journalists talking about having fun in Disney World or
Disneyland, search for ("disney world" OR disneyland) AND fun.
An asterisk can be used to search for any variation of a root word truncated by the asterisk. For example, searching for admin* will return results for administrator, administration, administer, administered, etc.
A near operator is an AND operator where you can control the distance between the words. You can vary the distance the near operation uses by adding a forward slash and number (between 0-99) such as strawberries NEAR/10 "whipped cream", which means the strawberries must exist within 10 words of "whipped cream".