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Matt DiBara on Muck Rack

Matt DiBara

As seen in: Daily Business Review, For Construction Pros, Concrete Contractor, HR.com, Training Magazine, FacilitiesNet, California Business Journal, Rental Housing Journal, AsphaltPro, Small Business CURRENTS
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Articles

TikTok is Changing Construction’s Image with Gen Z

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By Matt DiBara
| For Construction Pros Verified
For years, the construction industry had an image problem. Construction was often portrayed as dirty, physically demanding work with little prestige, even though it offered stable careers, entrepreneurship and six-figure earning potential. Young people were told that to be successful you needed a four-year college degree and a desk job. Then something unexpected happened – TikTok. One social media platform that changed everything. Construction jobs became cool for Gen Z.
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How Talent Acquisition Will Evolve In The Future

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By Matt DiBara
| HR.com Verified
AI has emerged as a game-changer in the hiring process, fundamentally altering how businesses source, screen, and engage candidates. Rather than focusing on job titles or specific work history, more companies are now valuing transferable skills and a candidate’s potential. The competition for talent doesn't stop at recruitment; retention has become equally critical. A strong employee experience (EX) is now considered a competitive advantage.
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Construction Hiring Made Easy

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By Matt DiBara
| HR.com Verified
Pay attention to search results location, website, social media, and online reviews. Highlight the unique aspects of the job that make it appealing and showcase the positive aspects of working with your team. Continuously optimizing your job postings through A/B testing attracts the best talent. In today's construction industry, the shortage of skilled workers intensifies competition among companies. To address this challenge, it's essential to adopt strategic hiring practices.
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