Matteo Ceurvels

Food delivery from restaurants is central to Latin America's ecommerce market, but tightening consumer spending and new competition are changing the path to purchase. Our exclusive survey data and analysis examine the trends shaping the market in 2026.

Retail ecommerce sales in Mexico will increase by $14.52 billion over the next two years. While Mercado Libre and Amazon will capture more than two-thirds of these incremental sales, a $4.52 billion opportunity remains up for grabs. This deck covers: Mexico’s ecommerce market by leading retailers’ market share Key shifts in market share between 2026 and 2028 White-space sales opportunities for retailers to grab market share

Retail ecommerce sales in Brazil will grow by $22.54 billion over the next two years. While Mercado Livre and Amazon will capture more than three-quarters of these incremental sales, a $5.24 billion opportunity remains for smaller local and international retailers. This deck covers: Brazil’s ecommerce market by leading retailers’ market share Key shifts in market share between 2026 and 2028 White-space sales opportunities for retailers to grab market share