CNBC launched "Make It" as a vertical of CNBC.com in 2016 to capture millennial audience with articles focused on work, life, money and success. Make It features stories from successful millennial and provides advice on personal finance and money management with youth in focus. With the growth of "Make It" vertical, it became highest readership holder on CNBC.com. In 2019, "CNBC Make It" was launched as a separate site with its own unique design.
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