Michael Catford
Adelaide
Covers:
Travel, marketing, technology, recruitment, hospitality, food and beverage, health, property, publishing.
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Michael Catford’s Biography
Read Full Bio →Michael is a travel blogger-cum-copywriter who turned his writing passion into a profession in 2015. In the years since he has developed a reputation for nailing brand voices while making them more memorable, relatable and entertaining. He has an unmatched ability to talk in the third person and inserts sexually charged language into his bios at every opportunity.
Michael Catford’s Journalist Portfolio
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Travel articles for Look What We Done
Interview
See all 10 answers →Have you ever used a typewriter?
Yes. My romanticised ideas of typewriting a memoir by a lake were torn to shreds. They are insanely inefficient. Maybe it was my technique.
How is social media changing news?
It encourages clickability over quality, shock over substance. But change isn't inherently bad. The best will learn how to succeed.
Who's your favorite fictional journalist?
Perd Hapley from Parks and Recreation. No contest.