No matter how much of a football fan you are, there is very little anyone could have done to get you excited about this match. That's only natural, perhaps, for a game played at the early stages in a mid-level league, between two teams that are not exactly fan favourites, in an empty stadium. It was a forgone conclusion that the match would generate close to no commercial or social interest. Nothing to see there, right? The post-match analysis however was an exercise in media surrealism.