Revenue is sexy, but what really matters is Profit. And if you have growing revenue and your profit isn’t growing and further accelerating with scale, something is wrong. Running a successful retail business? You’re probably making unprecedented sales across channels, and the picture of the future looks golden. But there is something that’s bothering you, right? You know that these are issues that will only compound over time.
Opening a shop is easy but keeping it open is hard. If you’re an entrepreneur you can relate to my situation. I was about to lose all hope. My second venture failed massively. Sometimes, failure gives us a new perspective. And that is what got me going on my third venture. I sat down in my garden and started thinking for three straight hours. The conclusion was simple. I made silly blunders which cost me both of my ventures.
On Tuesday, Jalal Talabani, the former president of Iraq and one of the Kurds' greatest leaders, passed away in Berlin. He was at the forefront of the Kurds' struggle for independence and freedom from oppression for over 50 years, founding the Patriotic Union of Kurdistan (PUK) in 1975 and becoming the first non-Arab president of Iraq in 2005. My late great uncle fought Saddam Hussein's oppressive regime alongside Talabani in the 1980s and became a prominent member of the PUK.
Muck Rack makes it simple to find people, tweets, or articles that mention any name, keyword, company, hashtag etc. We've compiled this guide to help you make the most of your search.
Selecting a term
Start searching tweets, articles from media outlets, articles mentioned in tweets, journalists'
names, titles and bios with some suggested searches:
Companies or Topics (e.g. iPhone, Microsoft)
Phrases (e.g. "cloud computing") — use quotes to keep the terms together
Twitter handles (e.g. @username) — returns those who have mentioned or replied to
Names (e.g. "David Pogue")
Hashtags (e.g. #sxsw, #london2012)
Bio details (e.g. vegan, Olympics, father)
Muck Rack's Advanced Search allows for many boolean operators.
Find results that mention multiple specified terms, use AND or
+. For example, ensure each result contains both Elon Musk and Mark Zuckerberg by
searching Musk AND Zuckerberg or Musk + Zuckerberg.
Use the operators OR or , to broaden your search when you'd like either of
multiple terms to appear in results. (This is the default behavior of our search when no operators
are used). For example, results will contain either cake or cookie by searching cake OR cookie or cake,cookie
Use NOT or - to subtract results from your search. For
example, searching Disney will yield results about the Walt Disney Company as well as Walt Disney
World Resort. To exclude mentions of Disney World, search for Disney -World or Disney
When using one of these operators with a phrase, enclose it in quotation marks. For example, you can
find results about smartphones excluding Apple's iPhone 4S by searching smartphone -"iPhone
Exact case matching or punctuation
If you're searching for a brand name or keyword that relies on specific punctuation marks or capitalization, you can
find results that match your exact query by adding matchcase: before the keyword you're searching for, like matchcase:E*TRADE .
Use parentheses to separate multiple
boolean phrases. For example, to find journalists talking about having fun in Disney World or
Disneyland, search for ("disney world" OR disneyland) AND fun.
An asterisk can be used to search for any variation of a root word truncated by the asterisk. For example, searching for admin* will return results for administrator, administration, administer, administered, etc.
A near operator is an AND operator where you can control the distance between the words. You can vary the distance the near operation uses by adding a forward slash and number (between 0-99) such as strawberries NEAR/10 "whipped cream", which means the strawberries must exist within 10 words of "whipped cream".