Balsamic vinegar seems ubiquitous – until you realize that much of what’s found on grocery shelves isn’t the original. The DOP-certified stuff comes in a 100-milliliter container designed by Giorgetto Giugiaro – famous for his work with Ferrari – in 1988, when the consortium systemized the rules for making it. It’s labeled “Traditional Balsamic Vinegar of Modena,” not “Balsamic Vinegar of Modena,” and the sole ingredient is grape juice.
Long before I had kids, I watched a friend of mine, a stylish food blogger and soon-to-be cookbook author, pull Amy's macaroni and cheese out of her freezer for her kid before we left for dinner. "It's just easier," she explained. And in my head, I absolved Future Me from any frozen-food guilt. But, years later, I think back and wish it were only that easy. If I could count on my 2-year-old to eat her macaroni and cheese, I'd probably serve it every night, because at least she'd be eating something.
Toddlers are full of life and yet somehow they suck at eating: they flip out over former favorites, they don't want to eat when you do, and sometimes they even think their plate is a hat for the dog. Totally normal. And yet. Yet. Feeding children can feel fraught. If you've ever wondered, Is my kid eating enough? How picky is TOO picky? How do I get maple syrup out of the dog's ears? this is for you.
Muck Rack makes it simple to find people, tweets, or articles that mention any name, keyword, company, hashtag etc. We've compiled this guide to help you make the most of your search.
Selecting a term
Start searching tweets, articles from media outlets, articles mentioned in tweets, journalists'
names, titles and bios with some suggested searches:
Companies or Topics (e.g. iPhone, Microsoft)
Phrases (e.g. "cloud computing") — use quotes to keep the terms together
Twitter handles (e.g. @username) — returns those who have mentioned or replied to
Names (e.g. "David Pogue")
Hashtags (e.g. #sxsw, #london2012)
Bio details (e.g. vegan, Olympics, father)
Muck Rack's Advanced Search allows for many boolean operators.
Find results that mention multiple specified terms, use AND or
+. For example, ensure each result contains both Elon Musk and Mark Zuckerberg by
searching Musk AND Zuckerberg or Musk + Zuckerberg.
Use the operators OR or , to broaden your search when you'd like either of
multiple terms to appear in results. (This is the default behavior of our search when no operators
are used). For example, results will contain either cake or cookie by searching cake OR cookie or cake,cookie
Use NOT or - to subtract results from your search. For
example, searching Disney will yield results about the Walt Disney Company as well as Walt Disney
World Resort. To exclude mentions of Disney World, search for Disney -World or Disney
When using one of these operators with a phrase, enclose it in quotation marks. For example, you can
find results about smartphones excluding Apple's iPhone 4S by searching smartphone -"iPhone
Exact case matching or punctuation
If you're searching for a brand name or keyword that relies on specific punctuation marks or capitalization, you can
find results that match your exact query by adding matchcase: before the keyword you're searching for, like matchcase:E*TRADE .
Use parentheses to separate multiple
boolean phrases. For example, to find journalists talking about having fun in Disney World or
Disneyland, search for ("disney world" OR disneyland) AND fun.
An asterisk can be used to search for any variation of a root word truncated by the asterisk. For example, searching for admin* will return results for administrator, administration, administer, administered, etc.
A near operator is an AND operator where you can control the distance between the words. You can vary the distance the near operation uses by adding a forward slash and number (between 0-99) such as strawberries NEAR/10 "whipped cream", which means the strawberries must exist within 10 words of "whipped cream".