Skip to Content Canadian Tire's chief executive took over the reins of the national retailer the day after COVID-19 was declared a global pandemic, but long before that 'the Tire,' as he calls it, was in his blood • • You can save this article by registering for free here. Or sign-in if you have an account. Canadian Tire CEO Greg Hicks has been named Canada's Outastanding CEO of the Year. /Financial Post At first blush, Greg Hicks, chief executive of Canadian Tire Corp.