Patrick Greenfield Wed, June 10, 2026 at 5:45 a.m. UTC 11 min read Add Yahoo as a preferred source to see more of our stories on Google. Courting controversy … an unprecedented approach to the World Cup, starting Thursday, has found little pushback from Fifa.Illustration: Guardian Design; Getty Images The wait is over. Tomorrow evening, the World Cup begins at the Azteca stadium, Mexico City, where the co-hosts Mexico face South Africa.