WITH the festive season well and truly upon us, we have to start planning the drinks for Christmas Day. Quite apart from the wine to go with the meal, you have to think of something fizzy for the morning, a bottle of Croft Original Sherry for Auntie Mary, and (of course) gin. Lots and lots of gin. Gin is still enjoying its boom, with more and more new expressions being launched (it seems) every week.
WITH a lovely, rich dish such as prawn and lobster bisque, you need a wine with good acidity and a bit of character to match the grub. I’d suggest an Albarino from Galicia in northern Spain, but I’d advise caution when choosing your bottle. There are a lot of good ones out there, but you have to know what you’re looking for. It took me two years to find the perfect Albarino to put on the shelves of our wee shop on Glasgow's Bath Street.
YOU may have heard of the brave souls who undertook Sober October to raise money for charity. As you can probably guess, I was not one of them. However, my lovely wife Laura heard about the idea (albeit in the middle of the month with a glass of wine in her hand), and she decided to have a bash at her own version. And so, Novinovember was born.
Muck Rack makes it simple to find people, tweets, or articles that mention any name, keyword, company, hashtag etc. We've compiled this guide to help you make the most of your search.
Selecting a term
Start searching tweets, articles from media outlets, articles mentioned in tweets, journalists'
names, titles and bios with some suggested searches:
Companies or Topics (e.g. iPhone, Microsoft)
Phrases (e.g. "cloud computing") — use quotes to keep the terms together
Twitter handles (e.g. @username) — returns those who have mentioned or replied to
Names (e.g. "David Pogue")
Hashtags (e.g. #sxsw, #london2012)
Bio details (e.g. vegan, Olympics, father)
Muck Rack's Advanced Search allows for many boolean operators.
Find results that mention multiple specified terms, use AND or
+. For example, ensure each result contains both Elon Musk and Mark Zuckerberg by
searching Musk AND Zuckerberg or Musk + Zuckerberg.
Use the operators OR or , to broaden your search when you'd like either of
multiple terms to appear in results. (This is the default behavior of our search when no operators
are used). For example, results will contain either cake or cookie by searching cake OR cookie or cake,cookie
Use NOT or - to subtract results from your search. For
example, searching Disney will yield results about the Walt Disney Company as well as Walt Disney
World Resort. To exclude mentions of Disney World, search for Disney -World or Disney
When using one of these operators with a phrase, enclose it in quotation marks. For example, you can
find results about smartphones excluding Apple's iPhone 4S by searching smartphone -"iPhone
Exact case matching or punctuation
If you're searching for a brand name or keyword that relies on specific punctuation marks or capitalization, you can
find results that match your exact query by adding matchcase: before the keyword you're searching for, like matchcase:E*TRADE .
Use parentheses to separate multiple
boolean phrases. For example, to find journalists talking about having fun in Disney World or
Disneyland, search for ("disney world" OR disneyland) AND fun.
An asterisk can be used to search for any variation of a root word truncated by the asterisk. For example, searching for admin* will return results for administrator, administration, administer, administered, etc.
A near operator is an AND operator where you can control the distance between the words. You can vary the distance the near operation uses by adding a forward slash and number (between 0-99) such as strawberries NEAR/10 "whipped cream", which means the strawberries must exist within 10 words of "whipped cream".