Razat Gaurav

Generative AI has taken the enterprise world by storm throughout 2023 – and for good reason. From a digital transformation perspective, it has the potential to amplify efficiency to new heights at a time when it’s needed most. Most enterprise digital transformation efforts today fail. A recent Gartner report found that nearly 70% of CFOs believe digital spending is underperforming against expected outcomes.

CEO at Planview, a global leader in Portfolio and Value Stream Management. Years ago, Roy Amara, a cofounder of the Institute for the Future in Palo Alto, highlighted what's now called Amara's Law: "We tend to overestimate the effect of a technology in the short run and underestimate the effect in the long run." Today, AI is proving this law true on both ends. Everyday technology is evolving, especially with generative AI challenging our expectations.

Similar to the aging process of fine wine, a company’s culture develops and matures over time, flourishing under optimal conditions. Done right, that resilient culture will foster employee satisfaction and raise retention. When culture decays, however, the result can be catastrophic. A consistent drumbeat of negative company reviews can compound over time, quietly eroding this once-prized culture, impeding recruitment efforts, and casting shadows on brand reputation.