Remember that dog-eared copy of More! Magazine your mate used to sneak into orchestra practice in year nine at school? Isn’t it amazing how it always fell open, without fail on the Position Of The Week? If you were more of a Pony Magazine kind of a girl, let us explain. POTW was a regular page in each issue where the magazine team suggested increasingly perilous sounding sex positions for the reader to try out. It was invariably illustrated with the help of a Barbie and a Ken doll.
This pursuit for perfectionism is something I have written about in my book Beta, in which I explore why we believe that women cannot achieve professional success unless they are an archetypal should-pad wearing Alpha female. And it is not just work; this way of thinking colours so many aspects of our lives – from how we parent to our relationships to what the inside of our houses look like. We are failing unless we are 100 per cent winning, all the time.
Why do we get so irate about listening to someone else having sex in the next room? Surely we should just stick some earplugs in and leave them to get on with it? But it elicits all sorts of reactions - like this. Are we jealous - does listening to someone else having sex just highlight the fact that we’re having none? Is it just a bit creepy listening to someone else (especially someone you know) getting boffed just metres away? Or are we all a bunch of massive prudes?
Muck Rack makes it simple to find people, tweets, or articles that mention any name, keyword, company, hashtag etc. We've compiled this guide to help you make the most of your search.
Selecting a term
Start searching tweets, articles from media outlets, articles mentioned in tweets, journalists'
names, titles and bios with some suggested searches:
Companies or Topics (e.g. iPhone, Microsoft)
Phrases (e.g. "cloud computing") — use quotes to keep the terms together
Twitter handles (e.g. @username) — returns those who have mentioned or replied to
Names (e.g. "David Pogue")
Hashtags (e.g. #sxsw, #london2012)
Bio details (e.g. vegan, Olympics, father)
Muck Rack's Advanced Search allows for many boolean operators.
Find results that mention multiple specified terms, use AND or
+. For example, ensure each result contains both Elon Musk and Mark Zuckerberg by
searching Musk AND Zuckerberg or Musk + Zuckerberg.
Use the operators OR or , to broaden your search when you'd like either of
multiple terms to appear in results. (This is the default behavior of our search when no operators
are used). For example, results will contain either cake or cookie by searching cake OR cookie or cake,cookie
Use NOT or - to subtract results from your search. For
example, searching Disney will yield results about the Walt Disney Company as well as Walt Disney
World Resort. To exclude mentions of Disney World, search for Disney -World or Disney
When using one of these operators with a phrase, enclose it in quotation marks. For example, you can
find results about smartphones excluding Apple's iPhone 4S by searching smartphone -"iPhone
Exact case matching or punctuation
If you're searching for a brand name or keyword that relies on specific punctuation marks or capitalization, you can
find results that match your exact query by adding matchcase: before the keyword you're searching for, like matchcase:E*TRADE .
Use parentheses to separate multiple
boolean phrases. For example, to find journalists talking about having fun in Disney World or
Disneyland, search for ("disney world" OR disneyland) AND fun.
An asterisk can be used to search for any variation of a root word truncated by the asterisk. For example, searching for admin* will return results for administrator, administration, administer, administered, etc.
A near operator is an AND operator where you can control the distance between the words. You can vary the distance the near operation uses by adding a forward slash and number (between 0-99) such as strawberries NEAR/10 "whipped cream", which means the strawberries must exist within 10 words of "whipped cream".